Announcing our $1000 Fashion and Accessory Giveaway!

We’re giving away a fabulous collection of $1000 worth of merchandise from our stores, and if you’re the lucky person, it all will be yours!


Every few days we’ll feature another item from the giveaway package! One lucky winner takes it all!

Today’s featured item is an earring and necklace set, handmade in Toronto from burfurtArt, valued at $94.


Click Here to Enter the Giveaway


Salomé says: “this is my saucers set.  as in u f.o. !   5 saucers for the necklace and the earrings have 2 saucers each.   


its a last-of-a-kind special design from last season.


 i liked using the different kinds and sizes of the saucers.


 as you know i like simplicity and asymmetry.  


so. different sizes, textures and prime numbers.


that’s pretty much my formula for all things burfurtART”



So there you have it from the wonderful and one-of-a-kind Salomé herself, complete with her no caps writing style!


Aside from being a one-of-a-kind person, Salomé makes one-of-a-kind pieces of jewellery. She loves a bit of quirk, a bit of beautiful lop-sidedness with that aesthetic she makes awesomely gorgeous and simple necklaces, earrings and bracelets that complement any wardrobe. 


In the video below, you can see her present some other silver pieces to get a sense of her style and personality.


You can also shop online for her current line here:


Curious about the rest of the $1000 Giveaway? Here’s what else you’ll find in the package:

Desserts and Skirts Denim Skirt 

Torched Studio Necklace 

Moovment Abbie Sweater 

April Tunic 

Yoga jeans Yoga mat

It Fitz Me Universal Cardigan 

Mandala Winona or Winette Dress 

Brenda Beddome Pants 

Yasmine Louis Pullover 

Schwiing Celestine Skirt 

Julie Sinden Hat 

Yoga Jeans GIVEAWAY!


All March long we are featuring the fabulous Yoga Jeans at our Queen Street location! We have an extra special selection in stock, with straight leg, boot cut and the ever-popular skinnies.  We also have a give-away on, where you can win a free pair of Yoga Jeans (valued at $110!)

Enter giveaway here.

Vanessa_yoga_jeansIf you don’t know Yoga Jeans yet, come try them on and fall in LOVE!  Above, our own Vanessa styles up some cool and casual outfits with the new spring colours of the cropped ankle skinnies.  Occassionally, people think Yoga Jeans are FOR doing Yoga in.  They’re for wearing like normal jeans, but they are so stretchy, you COULD do Yoga in them.  If you haven’t already entered the draw, click here and go for it!  

Enter giveaway here.


blog2At our Queen Street location all month long there are LOTS of ways to win with Yoga Jeans.  We have a large special selection in stock to choose from AND each time you buy a pair, you get to crack a lucky egg!  The eggs contain coupons for freebies, Fresh Bucks to spend next time you visit and more goodies!   images   View the Yoga Jeans collection online here, and don’t forget to enter the draw! Today might just be your lucky day!

Enter giveaway here.

20 Days of Giveaways – Day 20 – THE GRAND GIVEAWAY!

Thank you all for your participation, Happy Holidays! 

This is IT, guys… the LAST DAY of 20 Days of Giveaways. We’re sad to see it end, but we’re going out with a big bang!

The final prize includes:

  • A Fresh Collective Wardrobe Makeover
  • Any dress from Fresh Baked Goods
  • A pair of Candi Factory Underpants
  • A necklace from Curious Oddities
  • A heart pin from BlackJam: Objects of Designed Happenstance
  • A pair of Paper People Clothing Armwarmers
  • A copy of Trials by Meanwood

We know… it’s awesome.

Other big news? As a bonus thank you to everyone who has been following the contest and doing our daily social media challenges… each entry you’ve made over the 20 days will count as an entry in today’s final prize! 


Read the rules and regulations before entering.

Step 1: COMPLETE the entry form at the bottom of this post (even if you completed one yesterday! You MUST complete this form to be eligible to win!)

Step 2: FOLLOW @FreshCollective on Twitter

Step 3: TWEET “I want to win the @FreshCollective grand prize! #20days” (make sure to tag @FreshCollective or we won’t be able to find your entry!)

Step 4: LIKE Fresh Collective on Facebook

Step 5: SHARE Today’s 20 days grand prize image on your timeline!

Step 6: DO one good deed for someone else today 🙂

Thank you all for participating this month. We adore you and wish you the happiest of holidays!

20 Days of Giveaways – Day 19!

TODAY’S CONTEST NOW CLOSED. Check back at 6pm when we announce the winner!

Get excited, ladies! Day 19 brings the chance to fill your makeup bag with an amazing makeup kit from our lovely FC Ambassador Melanie Cruickshank’s line DaLish Cosmetics!

About the kit:

Our signature set will make you beautiful and get you out the door in 5 minutes! The DaLish kit includes everything you need to make a natural, classic look that goes from day to night. Our kit contains three blendable concealers/foundations, cream blush, two lip-glosses, two eye shadows, a highlighter, mascara & eyeliner! Best of all each product is formulated to compliment all skin tones.

Meet Melanie:

I’m Melanie Cruickshank, and since I can remember, I have been a die-hard beauty addict.


My love affair with makeup began when I was four years old. I used to play with my Mother’s makeup and I realized then the power that makeup has; the ritual of opening the packages, the freedom to create any face you want, and the fun of playing with your features to bring your best face to life. I spent the rest of my life from that point learning everything I can about makeup. I had stacks of Fashion magazines in my bedroom. I had bins of makeup products. I tried it all. I wanted to perfect what every woman wants; that hyper-natural flawless look. After years of trying everything in the market, I noticed that although I had my weekday look down to a science, it still took up to 20 minutes to create (and there were more than a few mornings where that wasn’t an option. I needed a way to recreate the “flawless natural” look I had worked so diligently on in 5 minutes or less.


Nature gave me 5 tools on each hand. I wanted to use just my fingers or sometimes a Q-tip to create my look. Not willing to believe that my trusted friend cosmetics had turned their back on me, I began to research how makeup is made. I threw myself into researching every ingredient in my favourite products. I made lists. I researched things I couldn’t pronounce. I decided if the ideal products wouldn’t come to me, would make them. My kitchen soon became a mad scientists lab of foundations and eye shadows. Instead of leftovers, I had trays of lip balm stored in my fridge. After a hard day’s work, I had liquid eyeliner under my fingernails. I tested the makeup ceaselessly. I got my prep time in the morning down to 5 minutes, and my after work day-to-night transformation down to about the same. What’s more is women started asking me about the funny tubes I was always carrying with me. I expanded my test to my girlfriends and colleagues. They all noticed how universal the colours were. They magically looked beautiful on whoever tried them. DaLish became a reality.

A few months later, the testing was complete: the product “just worked” and was a hit with a small circle of girls I shared it with. I decided to take DaLish to the next level. I hope you enjoy my products. I made them with real women in mind. Please enjoy the site. Questions?

Twitter: @DaLishCosmetics

Facebook: DaLish Cosmetics


Read the rules and regulations before entering.

Step 1: COMPLETE the entry form at the bottom of this post (you must complete this form to be eligible to win!)

Step 2: LIKE Fresh Collective on Facebook

Step 3: FIND the Day 19 20 Days of Giveaways photo.

Step 4: TAG yourself somewhere in the photo!

20 Days of Giveaways – Day 18!


We are nearing the end of our 20 days of Giveaways madness! We’ve had so much fun with this and hope you have too!

Today’s giveaway is directed towards the many many FC fans that have a business or a brand. It has become SO clear to us, especially with the overwhelming response and attendance at our “What’s Your Personal  Brand” event earlier this month, that our beloved followers, friends and fans are up to big things in life! Entrepreneur Emilia Farrace can help you take your brand to the next level – here’s a little bit about her:


EMILIA FARRACE, web designer, developer, overall entrepreneur and creator. After achieving her Honours degree in Communications and Applied Information Technology at the University of Windsor, she continued her studies at the University of Calgary and Humber College for Business Management and Website Design and Production.



In her free time, Emilia can be found practicing at her local Kula Yoga Studio, reading the latest bestseller or writing her latest web article at her favourite nearby cafe, or painting with oils in the comfort of her bachelor apartment in the heart of the Annex, Toronto.



Emilia Farrace and Simply Elaborate will consult with you create or modify (or just educate!) your unique brand identifier.  Providing distinctiveness for every client’s brand presence in logo design, marketing material for web and print mediums as well as web development and implementation are what we do. Clients include Cilque and Scribble Me Silly.

Branding is essential to a proper and excelling online digital strategy. Your brand is who you are; what your business is – it says who you are when you’re not around.
  • branding for Cilque has transferred from marketing collateral to product packaging and is now recognizable online and in The Hudson’s Bay as Canada’s first online resource for 100% silk bedding;
  • Online and social media digital strategy has risen the online awareness for Scribble Me Silly by 30% in four months and it is on track to increase the level of awareness and donations in 2013 by 30% or more.


Read the rules and regulations before entering.

Step 1: COMPLETE the entry form at the bottom of this post (even if you completed one yesterday! You MUST complete this form to be eligible to win!)

Step 2: FOLLOW @FreshCollective and @elaboratethings on Twitter

Step 3: TWEET “My brand is ________ @elaboratethings @FreshCollective #20days” and fill in the blank telling us a bit about your business or brand! Who are you!? We’d love to find out! (make sure to tag @FreshCollective or we won’t be able to find your entry!)

20 Days of Giveaways – Day 17!


It’s Day 17 – almost time for the end of our 20 days of giveaways! Today we give you the chance to fill someone’s stocking (or your own!) with the gift of music. Particularly, music from one of our favourite local acts Meanwood. We caught up with frontwoman Viktoria Belle to talk a little bit about the EP, her personal style and Fresh Collective.

Meanwood is a very new band. Can you tell us a bit about how and when you all came together?
I moved back to Toronto from living in England. I had written the skeletons to Sister Sin, Mercy, Fisher and all the others. I was dear friends with Mikey (our drummer) and bumped into Steve at a party. I told him about the songs, he came over one night we played them, worked on them, drank a bottle of wine and they were whole. We called Mikey the next day and Harley the day after. Finding Eric took a bit of time but we knew the right bass player would come along eventually… and that was the beginning of Meanwood. We are all very different people and we all like different kinds of music, what holds us together is our love for what this band can produce and how amazing it feels to perform together. Our live shows are where we all really come to life.

Your sound is very nostalgic but still unique and modern – who would you say are your biggest influences as a musician?
Meanwood’s sounds come from all over the place- but myself, my biggest influences have always been classic country, R&B, spooky garage rock and Leonard Cohen. I love the simplicity of country, I love the fluidity and romance of R&B, I love the cheekiness and rawness of garage rock and I adore Leonard Cohen and everything he writes. All the lyrics I tend to write are dark, ghoulish, funny and I promise sincere.

What is your favourite track from the Trials EP and can you tell us a bit about it?
Sister sin. It was one of those songs that I wrote with three chords, a broken heart and a lot of whiskey. It’s a story, I love stories in songs, a story about getting away with the perfect revenge. I’ve sung it 100 times now and it gets better each time for me.

How does your style change from off-stage to on-stage? Do you enjoy playing dress up?
Looking back on some Meanwood photos, I definitely made some terrible choices! Usually on stage I stick with black black and black. it makes me feel comfortable, strong and like one of the guys. I don’t like to stand out too much, we’re a team and I don’t want what I wear or how I look to influence how people see me on stage, I want them to walk away talking about how I sang rather then what I wore. Off stage- I love simple, structured, classic or retro pieces. On a perfect day- I’ll wear my favourite black jeans- my cowboy boots- my simple black and white loose fit striped shirt and red lipstick. I love Emma Stone she always looks fantastic. For me, Its a good day if I brush my hair.

You’ve been dressed by FC before – can you tell us a bit about your thoughts on Fresh Collective?
Fresh Collective is a place for real women to buy clothes that make them look and feel wonderful without feeling like they are trying too hard. There’s really something for everyone- clean basics and also fun quirky stuff! I love Fresh Baked Goods and the beautiful peasant dress- it’s flattering, it’s comfy simple and beautiful. With some red lipstick, messy hair and a good pair of shoes it’s a classic keeper.

Meanwood on Facebook
Meanwood on Bandcamp
Meanwood on Twitter

ALSO – if you haven’t figured out your NEW YEARS EVE plans, Meanwood has you covered (click the poster for the Facebook event)!



Read the rules and regulations before entering.

Step 1: COMPLETE the entry form at the bottom of this post (you must complete this form to be eligible to win!)

Step 2: LIKE Fresh Collective on Facebook and LIKE Meanwood on Facebook

Step 3: FIND the Day 17- 20 Days of Giveaways photo.

Step 4: SHARE this photo with your friends!