Project Do Better! In Support of Plan Canada’s The Mom Shop

We’re so proud of our new partnership with Plan Canada supporting The Mom Shop!

The Mom Shop supports women around the world in developing countries as they build their own businesses.  Through this initiative, Plan Canada provide micro-loans, training and other support for the women to have their own self-sustaining businesses.

scarves1

Our lovely Vanessa shows off three of the many styles. We have an assortment of solid coloured ones and fun prints like the bikes and horses shown above. These are all $29.

 

So where does Fresh Collective come in?  Well, every time you buy one of these fabulous scarves, we donate $2 to the Mom Shop.  You get great accessories that help you get more mileage out of your wardrobe and feel great about supporting entrepreneurial women around the world.

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Here Vanessa shows the “Cats with Glasses” print and “Owls”. These prints are both available in several colours and at just $19, you’ll want to stock up and get several.

Do better poster

This is a copy of the poster we have in all the stores to tell people about this program.

 

Love Letter from Laura-Jean

love-letter-copy-copyPeople often ask us how we choose what product to sell in our stores. With the new, fresh, fall season upon us, what better time than now to let you know a bit of our product selection process.

First, our specialty is independent Canadian designers with a focus on Toronto based lines.  We carry boots, shoes, and tights from international brands so we can offer a complete look for our customers.

When looking for product, we really have your life in mind.  We know our customers well and are always looking for what’s going to work for the lives YOU live in the clothes.

For instance, when sourcing tights and leggings, we’re thinking about what you’re doing in them. We know you’re living big lives – going from daycare drop off to a client meeting to grocery shopping and back again…  Or working a full day, then planning your art show or new business launch at night…  Or maybe you’re finishing your PhD and working part-time while dating a hot new guy and training for a 5K run.  Our job is to pay attention to the quality of the tights, knowing that they have to stand up to your full, busy lives, and has to be a high quality, as to not run or catch when your dog jumps up.

WE KNOW!  It’s crazy, right?  And really, would you have your life any other way?

So that’s why we source cute dresses you can ride your bike in.  Boots that look sexy but you can walk all day in.  Soft and cozy cardigans that take you from the office to a date.  We look for comfort, practicality, quality AND great style, flattering cuts and awesome colours.  We seek out timeless shapes, versatility and pieces that can build a great wardrobe.

Then, we let YOU decide.  We try out lines based on our best instincts, and then we keep and expand on the lines that are selling.  Every week we analyze our best-sellers to see why they’re succeeding – what it is that you like about them – and then we work to replicate and expand on that in future choices.

We believe fashion should be easy and fun and support the big stuff you’re up to in life.  We do the legwork so you can be gorgeous, free, comfortable and look like a million bucks with ease.

And with that, I’d like to introduce two of the lines we’ve launched this fall; enCircled and burfurtART.

This fall, we were intent on finding pieces with “convertibility”, the ability to wear it more than one way and to provide our customers a versatile piece for your wardrobe that can last you season after season. Both burfurtART and enCircled fit this bill perfectly with many different ways to wear pieces in each of their lines.

enCircled creates The Chrysalis Cardi. We loved this piece because it can streamline your wardrobe, so you can maximize your closet (and suitcase) space, and make space in your life for other more important things, like travel, friends and family.

The many looks of the enCircled Chrysalis Cardi

The many looks of the enCircled Chrysalis Cardi

We loved that enCircled creates products thinking versatility first. Innovative design, iconic style. Sustainably & ethically produced, to give people more with less.

Kristi is the Chief Fashionpreneur of enCircled. enCircled creates ethical, sustainable and versatile women’s apparel, manufactured in Canada from eco-conscious fabrics.  enCircled’s first design, the Chrysalis Cardi is available at all Fresh Collective locations in Raspberry, Black and Cobalt. For more information, check out http://www.encircled.ca or follow enCircled on Facebook.  (http://www.facebook.com/getencircled)

Check out her most recent blog post here.

Salome is the force behind burfurtART. We love her line because it is as quirky and fun as she is, AND the ch-ch-chains collection sold us on the versatility. It can be worn as a bracelet, or a necklace with an extender. With two bracelets, you can increase the drama of the necklace for a real statement piece. It’s a collection that you can have for years, and add new ch-ch-chains pieces to refresh the look.

Laura-Jean modelling the pieces from the ch-ch-chains line

Laura-Jean modelling the pieces from the ch-ch-chains line

She told us in her own words why she does what she does:

“I know that I’m not the only jewelry crocheter in the world, and that’s cool. But I do strive to be as distinctive and unique as I possibly can.

 

I make, really and for true, one of a kind.

Everyone of my pieces are individually hand made by me, never to be exactly reproduced again. I’m not comfortable with re-making the same piece.

 

I use high quality stock, and buy small amounts of semi precious stones. agates, amber, carnelian, coral, jaspers, Canadian labradorite, pearls…I could go on forever.

These are but a few of the stones that inspire me.

As often as possible,  I strive to ensure that the piece you own fits you perfectly. When you wear my jewelry, you get noticed. When you get noticed, you feel good… When you feel good – I’ve done my job.

 

On a different note…

 

The first cat I ever had the pleasure of being an owner to, was wonderfully fun, charming and beautifully awkward. After he passed away, I promised myself that at some point in my life he would be honoured.

 

So, I named my company after him.”

You can read more about Salome’s journey to Fresh Collective here, and see pictures of her fantastic lines, including her convertible ch-ch-chains collection here.

The Swagger Coach: JEWELLERY JAM

swagger coach

I spend far more money on jewellery than on shoes. Far more. Simply put, the jewellery which surrounds me daily is hand-crafted by the lovely folks I love and work with, plus is far more affordable than a new pair of wedge heels, double plus will likely leave my feet feeling better at the end of the day. So this week, I wanted to shine the spotlight on some of our most on-trend items and give kudos and shout-outs to the folks who made them with love. Oh, and FYI, the top that I’m wearing in ALL of these pics is one of my new favourite arrivals in-store! This is the Kyle top by Melow par Melissa Bolduc. Its actually TWO one-shouldered tops which can be worn a variety of different ways to take you from casual to athletic to flirty! I’m wearing it in black (to let the jewellery shine, of course!) but we also have it in emerald green, navy blue, and black and white jailhouse stripes!

1) SPRINGTIME BRIGHTS

Dreary winter days are gone, girls, and so should be your neutral winter accessories. With a season so full of colour, one simply can’t help but to totally bathe themselves in lush colours and bold shapes. Spring fashion is coming in like a lion with vivid colours, glossy finishes and a strong nod to mod themes. Splashing up your wardrobe with vivid accessories can be a great way for colour-shy girls to dip a toe into the fashion pool, or can be a way to take your notice-me dress to a whole new level of awesomeness. (Psst, that white oxford shirt in your closet is screaming for some of these, as you read this. Just so you know.)

Turquoise beaded earrings from Sugar Rush. Featuring antiqued brass fixtures and lever-back fasteners. Available in other colours!

Turquoise beaded earrings from Sugar Rush. Featuring antiqued brass fixtures and lever-back fasteners. Available in other colours!

Hand-layered glass pendant from SailorGirl. Large domed glass pendant featuring swirls of transparent and opaque tangerine glass, hung on a sterling silver chain with lobster-claw fastener. Also available in other colours including blends of sterling silver sheets within glass, and multi-toned glass.

Hand-layered glass pendant from SailorGirl. Large domed glass pendant featuring swirls of transparent and opaque tangerine glass, hung on a sterling silver chain with lobster-claw fastener. Also available in other colours including blends of sterling silver sheets within glass, and multi-toned glass.

Layered glass Carnival charm bracelet from SailorGirl. Each bead is hand formed and layered, then suspended on a sterling silver bracelet. Style also available in other collections including Tuscan Vineyard and Ocean Wave.

Layered glass Carnival charm bracelet from SailorGirl. Each bead is hand formed and layered, then suspended on a sterling silver bracelet. Style also available in other collections including Tuscan Vineyard and Ocean Wave.

Fused glass pendants from Leila Cools. Each unique pendant features a one-of-a-kind colour and image combination. A Fresh Collective best-seller for years, these are available in a multitude of shapes, sizes and images to suit every wearer.

Fused glass pendants from Leila Cools. Each unique pendant features a one-of-a-kind colour and image combination. A Fresh Collective best-seller for years, these are available in a multitude of shapes, sizes and images to suit every wearer.

2) BOHEMIAN RHAPSODY

The advantage of springtime is the lack of necessity in bulking up with layers of heavy fabrics and stiff textures. We start to see chiffon, linen, goslin and light cotton weaves making their much-welcomed comeback, and we crave the warm breeze of a calm summer’s day. Hey, soul sister, its time to appreciate the art in the world around us, and that spills right over into the jewellery you choose to adorn yourself with. Get in touch with your artsy earthy side this summer with some of these! Pair these with flowwy skirts, tunic tops and your very favourite denim jeans.
A Printed Brass cuff from Odd Bird. Featuring this classic image layered sheerly over a lightweight brass cuff. Fully adjustable!

A Printed Brass cuff from Odd Bird. Featuring this classic image layered sheerly over a lightweight brass cuff. Fully adjustable!

This Esmerelda-inspired set is hand-crafted from the Sugar Rush spring romance collection. Featuring verdegrised brass hardware and coins, turquoise and seafoam beads and lever-back style fasteners. Similar styles available in other colour collections.

This Esmerelda-inspired set is hand-crafted from the Sugar Rush spring romance collection. Featuring verdegrised brass hardware and coins, turquoise and seafoam beads and lever-back style fasteners. Similar styles available in other colour collections.

Hand-crafted glass Tree of Life pendant from SailorGirl. This piece is created using many consistencies, layers and textures of glass to create realistic bark and a textured finish to the touch. Soon available in Cherry Tree colour combo as well.

Hand-crafted glass Tree of Life pendant from SailorGirl. This piece is created using many consistencies, layers and textures of glass to create realistic bark and a textured finish to the touch. Soon available in Cherry Tree colour combo as well.

Double-long kelly green beaded necklace from Curious Oddities. Soft green faceted beads set on a hand-linked brass chain featuring intricate patterns and fixtures. Can be created to order in many custom colour combinations and lengths.

Double-long kelly green beaded necklace from Curious Oddities. Soft green faceted beads set on a hand-linked brass chain featuring intricate patterns and fixtures. Can be created to order in many custom colour combinations and lengths.

3) PUT A BIRD ON IT
Birds have claimed their place in the hearts of fashionistas everywhere. Symbolic of freedom and peace, birds have been ruffling some feathers (see what I did there?) lately, and we’ve got the most adorable accessories to compliment your springtime wardrobe… no chirping included! If realism is your thing, we’ve got you covered there too, but my very favourite of the birdy jewellery is cartoon-inspired, charming and playful. Wear these with a cute summer dress with a matching cardigan, a bright blouse or a co-ordinating purse!
Hand-inked jay bird studs earrings and hairpins from Odd Bird. Printed on tiny slices of fallen branches, these colourful jays are retro-licious and just a tiny pop of cheekiness. Earrings on coated brass backings, hairpins on brass crimped pins.

Hand-inked jay bird studs earrings and hairpins from Odd Bird. Printed on tiny slices of fallen branches, these colourful jays are retro-licious and just a tiny pop of cheekiness. Earrings on coated brass backings, hairpins on brass crimped pins.

Wood-cut owl brooch from Odd Bird. Featuring argyle wings, this laminated piece is attached to a slim-fit silvertone pin backing. Adorable on blazers, jackets, scarves, hats and bags.

Wood-cut owl brooch from Odd Bird. Featuring argyle wings, this laminated piece is attached to a slim-fit silvertone pin backing. Adorable on blazers, jackets, scarves, hats and bags.

Sterling silver bird earrings from SailorGirl. These hammered silver birdies are affixed to fish-hook posts. Also available in a matching pendant on a sterling silver ball chain.

Sterling silver bird earrings from SailorGirl. These hammered silver birdies are affixed to fish-hook posts. Also available in a matching pendant on a sterling silver ball chain.

4) PRIM AND PROPER
Maybe it’s the release of the Great Gatsby (I <3 Baz Luhrmann). Maybe it’s the general “in-ness”  of retro-current fashion, or maybe folks are simply falling in love with romantic side of feminine jewellery. Sweet, ladylike accessories are IN, in a big way. This generation’s take on the prim styles feature more volume, whimsical details and unexpected splashes of colour. Paired with lace and chiffon, clean ivories or petal pinks, these feminine pieces will make you feel like YOU’RE the only girl in the world!
Layered brass necklace with capsuled brass key from Vanessa Yannow. Each unique necklace features a capsuled vintage charm or a vibrant feather.  This style available in silver, and with several different capsule pendants. Matching earrings also available.

Layered brass necklace with capsuled brass key from Vanessa Yannow. Each unique necklace features a capsuled vintage charm or a vibrant feather. This style available in silver, and with several different capsule pendants. Matching earrings also available.

Pearl Burst ring from Sugar Rush. Pearlized beads fastened alongside glass and crystal beads to create a burst of texture and shine, reminiscent of fireworks exploding in the sky. Ring is fully adjustable, wide band style made from antiqued brass. Also available in soft pink pearls, and seafoam pearls.

Pearl Burst ring from Sugar Rush. Pearlized beads fastened alongside glass and crystal beads to create a burst of texture and shine, reminiscent of fireworks exploding in the sky. Ring is fully adjustable, wide band style made from antiqued brass. Also available in soft pink pearls, and seafoam pearls.

Filligree heart pendant from Sugar Rush. This large hand-verdegrised heart pendant is set upon a powder blue chain, and complimented by pearlized and crystal beads. One of a kind, but similar items are available from the Summer Romance collection.

Filligree heart pendant from Sugar Rush. This large hand-verdegrised heart pendant is set upon a powder blue chain, and complimented by pearlized and crystal beads. One of a kind, but similar items are available from the Summer Romance collection.

5) PINUP PERFECTION
What’s more fun than circle skirts and adorable kitten heels? Vamping up like their bad-girl counterparts and getting in touch with your retro-rockabilly rockstar side! Polks dots, bold florals and juicy cherries are always a sure sign of fabulous weather, and this spring will be no exception. Hollywood’s hottest IT girls are rocking blatantly 50s style digs, and style queens like Zooey Deschanel, Gwen Stefani, Christina Hendricks and Dita Von Teese are all fans of the throwback styles. Get girly with us!
Resin rose pendant by Curious Oddities. Set on an antiqued brass chain, this necklace is the hottest selling piece of the season. Available in a rainbow of colours, and a variety of sizes, these flowers are also available on rings and lockets as well.

Resin rose pendant by Curious Oddities. Set on an antiqued brass chain, this necklace is the hottest selling piece of the season. Available in a rainbow of colours, and a variety of sizes, these flowers are also available on rings and lockets as well.

Red-on-white polka dot studs by Curious Oddities. Brass-framed studs are hand-set with glass domes and fused for durability. Brass is coated and long-wearing, and nickel-free. Butterfly backings. These are available in a variety of colour combinations and prints, plus matching pendants, bangles and hairpins!

Red-on-white polka dot studs by Curious Oddities. Brass-framed studs are hand-set with glass domes and fused for durability. Brass is coated and long-wearing, and nickel-free. Butterfly backings. These are available in a variety of colour combinations and prints, plus matching pendants, bangles and hairpins!

Cherry Lever-back drop earrings. Framed in the same setting as their polka dot counterparts above, these drops hang about a centimeter down and feature a levered back. Cherry background shown in light blue, also available in black and white, and in pendants, bangles and hairpins.

Cherry Lever-back drop earrings. Framed in the same setting as their polka dot counterparts above, these drops hang about a centimeter down and feature a levered back. Cherry background shown in light blue, also available in black and white, and in pendants, bangles and hairpins.

See something you love? Drop me a line at Jamie@freshcollective.com to chat about the items shown here. All items available for purchase, and may be able to be customized or adjusted for preference and fit. Many of our designers can accomodate custom items, and offer full collections of beautiful, locally made treasures. Looking forward to seeing you all in-store!