Style Profile – Andrea Claire

Name: Andrea Claire
Occupation: hair & makeup artist /
Age: old enough to have been influenced by the 80s
Lifestyle: fashionably transient (I live in Singapore)


Top: Saphir by Melow, $130; Skirt: Flower Explosion by Cameleon, $108; Bracelet: Queen and Spadina by Colleen Poitras, $36; Earrings: Part of the Grounded Collection by Colleen Poitras, $45.



Close up of bracelet by Colleen Poitras $36


What’s a typical day like for you? My day doesn’t start without a jolt of caffeine, then it goes up from there. Day to day it changes, as a hairstylist and makeup artist it’s all highlights and haircuts to photoshoots to mom on the go

What in your life is really important to you? Honesty.

What would you like to be remembered for? Giving a shit.

What role does fashion play in your life? I work in fashion so it plays a major role in my life. I don’t just wear clothes. I’m addicted to style.

What do you love about shopping at Fresh Collective? I love that Fresh Collective houses a plethora of Canadian talent. I’ve always been a supporter of local designers and art.


Dress: Circa by Studio Fresh, $189; Bracelet: Leather Cuff by Colleen Poitras, $48; Necklace: Part of the Grounded Collection by Colleen Poitras, $60.


What do you have that you want to promote?  I’m a hair and makeup artist from Canada and have been based in Singapore for 8 years. I’ve been doing hair and makeup for 25 years. You may have seen me on Stylin’ Gypsies or So Chic flashing my one-liners and tools for makeover shows. I’m represented by Judy Inc in Canada.


Sweater: Orly by Studio Fresh, $130; Leggings by Brenda Beddome, $99; Bracelet by Bloomin’ Brilliant, $95; Purse: Alaya by Matt & Nat, $98.


Is there anything else we should know about you? I am a huge supporter of opportunities for women, locally and abroad. I tend to stack my beauty teams with women because in my years in the biz, life and global experiences, I really see how it’s a man’s world. Equality is not there yet. Please read about my work with Riverkids in Cambodia.

Where can people find you on social media?



FB Page


Style Profile: Rebecca Earl

Name: Rebecca Earl
Occupation: Sleep Consultant, The Sugar Plum Sleep Co.
Age: 37
Lifestyle: Organized chaos


Top: Genesis top – KLATT, $100; Pants: High Rise Skinny Jeans- Yoga Jeans, $130; Bag: Jeane and Jax $90

 What’s a typical day like for you? I like to wake up before my boys (ages 6 and 4) to catch a few minutes to myself and prepare for the day ahead. I walk my boys to school and then spend my mornings getting tasks completed around the house and hitting the gym. My boys come home for lunch and after I walk them back to school I spend my afternoons focusing on my clients, marketing, business planning and networking. After school you can find us at the park burning off some energy before supper. Lately, we’ve logging some serious time with Lego and board games in the evening to help the boys get ready for bed. Once they are asleep,  most evenings involve catching up on e-mail, a cup of tea,  spending some time with my husband and an early bedtime. Ok, so maybe there is some Netflix in there too…..not every night though, I swear!

 What in your life is really important to you? Right now I’m focusing a lot of time and energy on achieving patience and grace throughout my day. In order to do that I’ve made exercise, sleep and healthy eating priorities. I’m a way nicer person and a much better mom when I look after myself.


Tunic: Dania Tunic – Desserts and Skirts, $125; Pants: Essential Leggings- SPANX, $99; Boots: Bloom Boot – Miz Mooz, $295; Necklace: Colleen Poitras $75; Bag: Jeane and Jax $45

What would you like to be remembered for? I’m extremely fortunate to have been invited into the lives of hundreds of families through The Sugar Plum Sleep Co.  I absolutely love helping families achieve better sleep and my hope is that they remember me as knowledgable, compassionate, and encouraging.

(Above) Rebecca Earl talks about what she’s passionate about:  Helping families get better sleep with her company Sugar Plum Sleep Co.

 What role does fashion play in your life? I wear a lot of different hats during the day so my clothing needs to work hard by being comfortable and able to transition from one place to another. I’m also a big fan of colour and like to wear pieces that have some energy and personality.

What do you love about shopping at Fresh Collective? I love supporting small Canadian business and Fresh Collective does an amazing job of showcasing talented local designers. The staff are also great at helping you find exactly what you need.


Top: Wallis Slouch Tee – Mandala Design, $68; Skirt: Gloria Solid Flip Skirt – Mandala Design, $88; Necklace: BurfurtArt $48; Shoes: Elaine (Cobalt)- Miz Mooz, $190

What do you have that you want to promote? My goal is to improve the quality of sleep for the entire family, so I’m excited to announce that this Fall I’ll be launching Sleep School for adults. The program is designed to help individuals make realistic and lasting changes to their sleep habits. The program includes a detailed  a detailed sleep guide for adults with weekly challenges; participation in a private Facebook support group; access to a private sleep tracking tool;  individual follow up support of progress; and a bedtime essentials sleep kit that includes my favourite items to support a restful night’s sleep. Sign up for my newsletter to be the first to know when this program launches.

 Is there anything else we should know about you? I have a serious sweet tooth (chocolate covered almonds make everything better); I’m an only child (most likely because I never slept through the night until I was 2); and I always dance like no one is watching.

Where can people find you on social media?

You can find me online at or through the following social media channels.

Instagram: @sugarplumsleep

Facebook: TheSugarPlumSleepCo.

Pinterest: The Sugar Plum Sleep Co.


Style Profile – Jennifer Bouley

Name: Jennifer Bouley
Occupation: Career Coach/Small Business Owner/ Bouley-Mak Consulting and Coaching


Dress: Floral Amy Dress – Michelle Carey, $198; Necklace: Curious Oddities, $60


What’s a typical day like for you? My typical day is quite interesting and a lot of fun. I tend to get up early and work with clients I have in China. Then I move on to working with clients in Toronto, UK, Brazil, and USA. Lots of writing, networking, conferences, resumes, recruiting, career guidance for clients, managing a business, and working with my employees. I have designed my life to what I have always wanted. I work different hours depending on clients and their needs. I like it this way I can meet the needs of those I work for and myself at the same time. I always try and get some workout in the day and spend time with family and pets.

What in your life is really important to you? Well, I am married so this is most important; keeping a healthy home relationship is the base for any healthy life. Also taking care of myself I travel a lot and make sure to keep myself centred and health to help others. Seeing people who I work with succeed. People come to me for help with their careers so I want to help them in any way I can.  My main clients are aged 18 to 40 and are looking to get ahead in their career. Growing my business is also important.


Dress: Farm dress – Studio Fresh, $179; Bracelet: Colleen Poitras, $60

What would you like to be remembered for? Giving people the tools to live a good life and career. I have been in jobs that wore me down, I want the world to love their job.

What role does fashion play in your life? Big role, your clothes are your outward expression to the world.

What do you love about shopping at Fresh Collective? The clothes fit me correctly, they have a variety or styles, with good fabric, nice designs, prints, and quality.


Dress: Mona – Mandala Design, $148; Necklace: Curious Oddities, $26


What do you have that you want to promote? I help you move your career forward! “Moving Your Career Forward!” is our slogan. I want to tell people that Career Coaches are out there to help young professionals. We are an new industry that has a high demand who have been through the trenches of our careers and came out preserving. People have SO MUCH talent that can get them the job they want that they don’t even think counts. While they say the resume is dying, at this point it is still the most important part of your job search. Knowing how to properly write a resume and commit to your personal vision of life can get you miles ahead. In North America we live in a place where the opportunities are limitless, so working with a career coach have really help you get yourself on the right path to achieving your goals.

Is there anything else we should know about you? I was a Social Worker before going in to Human Resources and have been working with the Anti-Human Trafficking movement since 2008. I am going to Thailand in January 2016 with an organization called Children’s Organization of South East Asia to set up an employment program. People used to tell me there is no way you will bring Social Work, Human Resources, and your work with Anti-Human Trafficking together. But I did. My whole point is NOTHING is impossible if you really want something you will always find a way to do it. You just need to collaborate with others and yourself!


Where can people find you on social media?

Twitter: @bouleymakcoach

Meetup: West Toronto Career Professionals



Style Profile- Samantha Hurwitz

Name: Samantha Hurwitz
Occupation: Chief Encouragement Officer of FliPskills; author, speaker, Leadership & Followership coach
Age: 49, enjoying it & excited about my fifties


Dress: Gayle Dress, Mandala Design, $128; Purse: Willem- Matt&Nat $124


Lifestyle:  Embracing a work/play lifestyle and loving my new downtown Toronto condo and life: lots of walks, bike rides, yoga, yummy food, dates with my husband, and connecting with new people. It’s lively and dynamic! One thing that has exceeded my expectation about Toronto is how friendly people are and how easy it is to meet new people.

I skype and travel often for work and play. We have 5 kids around the world – London U.K., Brazil, Halifax, Montreal and Port Credit.

What’s a typical day like for you? That’s part of the fun! My schedule is fluid with lots of variety. Most days involve connecting with people, meeting new people, collaborating, creating, coaching, writing and learning.

What in your life is really important to you?  My family & friends.  Expanding my horizons: new things, knowledge, experiences and people.  Living a healthy, active, compassionate life.


Top: Charlie Slouch Tee – Mandala Design, $58; Scarf: Ambrosia Scarf – Jennifer Fukushima, $69; Skirt: Sara Print Jersey Flip Skirt- Mandala Design, $78; Bag: Schlepp Bag- Matt&Nat, regular price $115, now 20% off at $92.


What would you like to be remembered for?  I’d like to be remembered for being warm, encouraging and engaging!

What role does fashion play in your life?  I love clothes and accessories!!! Always have. For me it’s much more than a uniform – it’s a creative expression of who I want to be out in the world: colourful, cheerful, eye-catching and interesting while still being comfortable and practical.

What do you love about shopping at Fresh Collective?  I love the values, entrepreneurial spirit and creative flair that FC espouses. I love that the merchandise is beautiful, functional and unique. I love the engaging, easy-going service approach to help customers find the exact right piece or outfit not simply make the sale. Shopping at FC is a relationship not an event.


Top: Carli Print Jersey Slouch Tee – Mandala Design, $68; Purse: Akibo Clutch- Matt&Natt, $79; Skirt: Denim Pocket Skirt- Desserts and Skirts $88; Bracelet: Colleen Poitras


What do you have that you want to promote?  I’d love people to buy and read Leadership Is Half The Story: A Fresh Look at Followership, Leadership, and Collaboration available at bookstores and online bookstores all over. It’s our new book, published March 3rd by the University of Toronto Rotman Press. It’s a very contemporary conception of how to be highly collaborative and most effective when you are leading AND following in your partnerships and organizations.

 It’s really different than what’s out there. People are saying it’s “timely, refreshingly quirky, absolutely practical, important, a must-read”.

 Is there anything else we should know about you?

I met my awesome and brilliant husband, business partner and co-author 10 years ago. We began researching and developing the ideas for the book, and dating. So this book is very personal and passionate, anything but the usual, especially for the leadership genre.

Where can people find you on social media?

We launched a new website and facebook page for events to complement the book: or and and we’re Sam&Marc@FliPskills_com on Twitter.  Connect in!!!



Style Profile – Brina Ludwig-Prout

Name: Brina Ludwig Prout
Age: I’m a Baby Boomer, and member of the generation that’s going to change the face of “empty-nesting” and “retirement” forever.
Lifestyle: Still aiming for the perfect balance of personal and professional life. Also, I’m actively working on curing my Blackberry addiction!


Dress: Gayle Kitsch Floral Dress – Mandala Design, $128

Occupation: It depends on the day. I am the Volunteer Coordinator, Boomer-in-Residence, and Pro-Bono Strategic Consultant for the School for Social Entrepreneurs (SSE) Ontario. Founded in London, England in 1997, SSE assists everyday people in launching a social purpose business, non-profit organization, cooperative, or social venture for the benefit of their community. SSE Ontario came to Canada in 2012, and is a vibrant member of an international network of 18 SSE schools worldwide. I’m also a Change Management specialist and program manager for large complex projects through my company Projects Plus, Inc.

What’s a typical day like for you? There is no typical day. After 20 years of continuous consulting with Corporate Canada, I made a trade with Marjorie Brans, Managing Director of SSE Ontario: my professional skills on a pro-bono basis for an education in Social Entrepreneurship. Under Marjorie’s transformational leadership, I have spent the last 10 months meeting an amazingly talented, diverse set of volunteers and matching them with our students or with projects for the School that will ultimately contribute to Canada’s healthy growth.


Top: Evolve Top – Encircled, $92 Necklace: BurfurtART Pants: Diamond Ankle Length pants- Brenda Beddome, $139 Purse: Akibo Clutch – Matt and Natt, $79


What in your life is really important to you? My marriage of 38 years to the amazing Jim, my relationships with my children, my friendships both new and old, and my work with SSE Ontario trying to create new economic models for the future.

What would you like to be remembered for? My ability to help others learn what I have learned. My passion for intergenerational collaboration, and my ability to bring projects to efficient, successful completion through leveraging the skills and diversity ofall team members.

What role does fashion play in your life? I have learned that when you look stylish and up to date, people of all ages gravitate towards you.

What do you love about shopping at Fresh Collective? The great clothes, of course. But what really makes me love Fresh Collective is Laura-Jean’s focus on mentoring and developing up and coming designers in Canada.


Necklace: Colleen Poitras Pants: Prada Cropped Skinny Pants- Brenda Beddome, $139


What do you have that you want to promote?  I’m calling on my fellow Baby Boomers to think about the social legacy they could leave in the “third act” of their career. I’m out to prove that professionally successful Boomers can creatively apply their professional skills and experiences to the most complex social and environmental challenges of our day. All that is required is for us to jump in and find our place. The rewards are beyond measure!

As for me, I found that place at SSE and have been helping develop a new program called “Primed for Purpose” which helps Boomers like myself find their way by matching people to soul-fulfilling opportunities that leverage their expertise and lend deep meaning and purpose to the latter stages of their professional careers. Check out the Primed for Purpose program at

Finally, our Social Entrepreneur Fellowship Program is open for applications until April10th. SEF is designed for people from all walks of life who want to improve their community through a new social purpose business, non-profit, or cooperative, and who want help to become a more effective and capable leader. – See more here!

Is there anything else we should know about you? I believe that intergenerational collaboration is key to improving the world: younger generations will ultimately lead us through this time of change in the world and we should use our skills, wisdom, and lived experience to guide and mentor them.

How can people contact you?

I can be reached at

Find SSE:

Twitter: @TheSSEOntario