Style Profile – Monika Francikova

Name: Monika Francikova
Occupation: Fashion designer and tailor
Age: youthful mind
Lifestyle: Right now it is all about Monikova.

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Dress: Kimono Knit Dress – Monikova $125: Shrug: Farinosa Shrug – Jennifer Fukushima, $79; Necklace – Frabricci $79


What’s a typical day like for you? There is no typical day anymore- every day is different!  I never know what challenge will come along that day on top of the things that I have to do already.

Where to start… there is always lot of sewing, cutting, finishing and packaging. You can never ignore the creative process that lights up like fire without the matches and you have to act on it no matter what…. it can be very distracting!

On an ongoing basis, I am maintaining Monikova’s online store and making sure my retailers have the product they need.  Photo shoots are important for new product – this is non-stop!  I also spend time searching for good materials,  figuring out my new steps for Pop-Up stores that I’ve been doing this year to promote my label and to find out what works and what doesn’t …. I can just carry on! Quite simply there is never dull moment!

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Blouse: Nelle Daisy Tunic – Monikova – $135.00; Legging- The Flipside Legging *in black and charcoal* -enCircled – $98.00; Shoes – Eleanor – Miz Mooz -$165.00; Necklace: Brass Chevron with Pyrite Necklace – Curious Oddities -$32.00; Bracelet: Brass Hand Chain Bracelet -Curious Oddities -$32.00; Dog: Chilli – Priceless

What in your life is really important to you? My health

What would you like to be remembered for? As always I would say being a good person that left some positive contribution behind and made good use of life.

What role does fashion play in your life? Fashion is my life, and I love nice things. But at the same time I’m glad that I don’t have to walk around naked. The importance of clothing is indescribable!


Shoes: Joni Heel *in black* – Miz Mooz $150.00, Jeans: Skinny High Rise -Yoga Jeans, $120.00, Blouse: Nelle Diamond Tunic -Monikova -$135.00

 What do you love about shopping at Fresh Collective? It’s a very relaxed, easy and unique environment.  Fresh Collective has always something new to offer that you can’t find anywhere else.

What do you have that you want to promote?  Enjoy good clothes, live life for today with style, you deserve MONIKOVA.  My line is available at Fresh Collective Queen and Roncesvalles.

Is there anything else we should know about you? Once someone told me I’m an onion and have many layers, whatever that means! But I like it!

Where can people find you on social media?


Style Profile: Emilia Farrace

Name:  Emilia Farrace
Occupation:  Entrepreneur! (Owner of Simply Elaborate Creative, A Girl Boss life + Mealspirations)
Age: 30

Lifestyle:  I have a laidback lifestyle with a penchant for beautiful things and for things that make me feel like life is beautiful.  It’s laidback in “look” but full in action.


What’s a typical day like for you?  Meeting new people, current clients, my business partner, people, entrepreneurs, or designing websites, putting the finishing touches to websites, communicating with my team, members of my friends and family – writing!  I’m on the go almost always, on subways, streetcars, going from one end of the city to the other. But at the end of the day, cozy in the Annex with my cat, partner and knitting. Yes, I knit.


What in your life is really important to you?  My voice, my ability to take a stand and inspire others. I think often we need to help each other, find confidence in each other when sometimes it’s wavering in ourselves. Isn’t it nice if we could all find a little time to share inspiring things with one another?


Blouse: Nelle by Monikova – $135.00; Skirt: Jupe Denim by Cameleon – $98.00; Famke by Bloomin’ Brilliant – $58.00; Truss by Bloomin’ Brilliant – $46.00

 What would you like to be remembered for? I’d like to be remembered for my compassion and determination to fulfill promises. I want to be inspiring and help others achieve their dreams – help to develop the strategy and ideas to get there.

 What role does fashion play in your life?  I wear clothes every day! So they’re pretty important 🙂  My mood for the day really depends on what I’m wearing to the office. I’m in a co-sharing work environment so I don’t really have the same constrictions that others in an office may have. But when I want a really, professional, productive day – you’ll be surprised on how getting ready in the morning really develops the mood for the rest of the day.

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Studio Fresh Top : Simple Palm – $79.00; Jeans: High Rise Ankle – Yoga Jeans, $120; Shoes: Praia by Oliberté! – $119.00

 What do you love about shopping at Fresh Collective?  I love how the clothes fit me. I love how they’re fun, yet professional and when I try something on – I am actually amazed when I’m staring at myself in the mirror. I also love everyone who works there. Doesn’t matter which location, people are always so eager to help in a non-pushy way which really makes the experience. I feel like I’m shopping in a friend’s closet.

 What do you have that you want to promote?

We have a new offering at Simply Elaborate:  Brand Development Strategy + Website Review. To celebrate the FRESH (get it?!) offering, I’m extending a free 60 minute consultation to five people who know that their presence online is just as important as the one they make in a physical meeting.

Email with the subject line: FRESH REVIEW and let me know why you’re interested!

Mealspirations:  We’re an easy-cooking-at-home service that deliver nutritious recipes with all the ORGANIC and LOCAL ingredients you need to cook from scratch.  Get $20 off your first order with the code SPRING20.

 Is there anything else we should know about you? I am a person who loves meeting new people who are inspiring and determined to go after what they want in their lives. I connect with people and see their dream and help them go after it! Currently, I am creating an online network of mentors and mentees for women on the brink of their professional careers looking for more guidance, advice and inspiration as they take the next step. Connect if you think this might be an interesting community to get involved in.

Where can people find you on social media?

Twitter: @emiliafarrace  @elaboratethings @mealspirations

Facebook: Simply Elaborate Creative Agency or Mealspirations

Instagram: @emiliafarrace @elaboratethings @mealspirations

Yea, okay. There are a lot. I’m very social – online or off!


Fresh Collective Style Profile – Monika Fracikova

Monika started selling her line with us a couple of years ago, and it’s been a great pleasure to work with her and see her line develop.  She takes great care to refine her patterns and fits, and she loves to receive feedback from customers as to how to improve her product.  She is a dedicated entrepreneur working hard on all aspects of the business and I’m very proud to have Monikova in our stores.  – Laura-Jean Bernhardson, CEO and founder of Fresh Collective

Name: Monika Francikova
Occupation: Owner/Designer of Monikova fashion label
Age: who’s counting?


Sweater: Monikova 160.00
Earrings: Curious Oddities – $24
Leggings: Monika’s own
Boots: Ninette – Miz Mooz

Lifestyle: happy living in Canada, designing and busy with family

What’s a typical day like for you?  A typical day is to accomplish the most that I can: samples, production to be ready for delivery into the stores, connecting with people and organizing stuff for the next day.  Between all that is a small dog running around chasing  paper in the studio, my family is missing me from overseas and trying to get hold of me over Skype at the most inconvenient times.  Multitasking is important as time is precious, because when the day is done computer is my best friend in the evening with sleeping family members beside me, exhausted from working all day.

 What in your life is really important to you?  My health and my family

What would you like to be remembered for? For having been a good person that had a positive influence on others.


Blouse: Black velvet – Monikova 140.00
Earrings – Curious Oddities $24
Leggings: Monika’s own
Boots: Ninette – Miz Mooz $239

What role does fashion play in your life?  We must  dress every day, no matter what. Fashion has strong impact on us, how we feel and how we protect ourselves from the elements. Fashion is our silent language, our protector.  We would not be without fashion.

What do you love about shopping at Fresh Collective?  Unique styles creative ideas and local product. It’s originality!


Blouse: Beige blouse – Monikova 175.00
Necklace: Curious Oddities $75
Leggings – Monika’s own
Boots: Ninette – Miz Mooz $239

What do you have that you want to promote?  Clothing line Monikova = life project!

 Is there anything else we should know about you? I’m hard worker and always take others into consideration before myself.

Where can people find you on social media?

Style Profile – Jenna Cloughley

In our eighth style profile series, we feature Jenna Cloughley, the Marketing Director and Product Partner Coordinator at Fresh Collective. Read on as she shares about her life, her thoughts on fashion, and what she does after hours.

“Jenna Cloughley is our Marketing Director and Product Partner Coordinator and what that means is she creates a lot of magic around Fresh Collective!  She finds new designers to partner with us, creates exciting events and marketing campaigns and curates the initial collections that enter our stores.  Jenna is a fearless leader, thinks big and a she’s a lot of fun to boot!  I’m thrilled that she has been on our team for more than a year now, and know we have many happy years ahead creating and shaping this company with Jenna as part of our team.”

– xo LJ


Name: Jenna Cloughley
Occupation: Marketing and Product at Fresh Collective
Age: 33
Lifestyle: hard working roller girl seeks to make good in the world.



Dress: Shirt dress – Atelier B. $164.00
Brooch: Curious Oddities $24.00
Belt: Kimono Belt – Susanna Erazo $160.00
Shoes: Athena in cherry red by Miz Mooz $145.00


What’s a typical day like for you? None of my days are typical. If I’m not meeting with new designers, I’m organizing media opportunities or special partnerships for Fresh Collective, following up on emails and reviewing our social media conversations. I’m at fashion shows, networking events, or budget meetings. In the evenings, my schedule has some continuity. Sunday/Monday/Tuesday nights I can be found on my roller skates at the Bunker (home of Toronto Roller Derby) teaching our fresh meat or skating with CN Power, the Toronto All Star Team. Thursdays is a catch up on work night, and Friday/Saturday is date night with my hunky boyfriend.


What in your life is really important to you? My babe-a-licious boyfriend, my friends, my family and my teammates – at FC and in roller derby.



Shirt: Marilyn denim blouse – Monkova. $198.00
Necklace: Locket – Curious Oddities. $42.00
Dress: Marjorie – Melow. $184.00
Shoes: Athena in Black – Miz Mooz. $145.00


What would you like to be remembered for? I would like to be remembered for making a difference, and for being a stand for women around the world to find their power, create lives they love and become who they want to be!


What role does fashion play in your life? Fashion is my life! I spend my mornings on the TTC secretly looking at what women are wearing. Are they a FC customer? Do I think they would like the line I just looked at yesterday? Right now, I’m analyzing women’s winter boots. I find women in Toronto wear either a fashion boot (a stylish boot) or, they have on real, hard core winter boots with fluff out the top, like NO sign of winter is going to get into those boots. LOL. Looking at what they’re wearing and how they’re wearing it helps me to get clear about what kind of product we should be carrying at Fresh Collective.



Necklace: Soutache Necklace – Victoria Sorkin. $80.00
Shirt: Monique Wrap Top – Bionic.  $59.00
Skirt: Rue Vine Skirt – Mandala Design. $78.00
Shoes: Lonna T-Bar – Hush Puppies. $100.00


What do you love about shopping at Fresh Collective? I love our designers. I LOVE our designers. They are so creative and make beautiful pieces for women who live busy lives. They make quality pieces that build wardrobes. I am so lucky to be surrounded by all of this talent and have the wondrous fortune that these creative people trust me to help them reach the next level. I am inspired and honoured by this trust!


What do you have that you want to promote? I want to promote that we at Fresh Collective are always on the lookout for new, hot Canadian designers. If you are a Canadian designer and would like to have your line carried at Fresh Collective, please go to this link and complete our designer application. And of course I want to promote my love for Toronto Roller Derby. My team, CN Power will be playing March 22/23 in a huge tournament hosted right here in Toronto. You can find all the details about our games and get tickets at


Is there anything else we should know about you? I have a mean knock out and draw back (come see roller derby if you want to know what that means!).



What Should I Wear? – The Eternal Fall Weather Dilemma

Monika from Monikova Design shares with us how she feels about fall, and what she keeps in mind when dressing for the season.

fall coloursI enjoy fall. I embrace the change of seasons as it is a most wonderful thing; as change is good, and all things can be considered new and refreshed.  It reminds me of a rebirth, of youth and energy, which are all positive.  This change alters the fashion scene big time.  I embrace fall fashion changes, and fashion always changes – so play with it. I love the chance to change it up with sweaters, boots, and the drama you can create with layers of clothes, shawls and hats.

So what are the rules for how you should dress this fall?  No rules, please!!! In this area we don’t like rules.  I suggest you build on your own individuality – as individuality is the biggest trend this past decade.

We are all unique and different, so embellish it.  Do what suits your needs. Don’t be afraid to mix, play, and combine colours, textures and prints – you never know what you may come up with!  But remember – never be afraid of layering, fall is sometimes tricky, with the warmth of the day, and the cool of night, which also makes the mornings freezing.  We’ve created our blouses so they’re perfect as a part of this layering, perfect for the warm weather during the day and easy to fit under a sweater, vest, or the fitted jackets that we love this fall.

Monika from Monikova wearing the Ivy blouse paired with a waist cinching belt from Susana Erazo and the new Lonna Shooties from Hush Puppies

Monika from Monikova wearing the Ivy blouse ($190.00) paired with a waist cinching Kimono belt ($160.00-$185.00) from Susana Erazo and the new Lonna Shooties ($137.00) from Hush Puppies

So as you play and layer, try to stay true to your curves. There can be a tendency to look boxy or to lose your shape when it comes to fall layering.  Whether you are young, middle aged or mature everyone looks good showcasing their curves.  And as with all fashion, trendy has its limits, and not all trends are for everyone. So choose what the best look is for your body type.

Another big part of looking good is feeling comfortable in what you are wearing.  This is one of the main reasons why I always choose natural fabrics for the Monikova line, which feels nice next to the skin. So when choosing, pick something that feels nice to wear.

Lastly, don’t be afraid to play with colour, and the brightness of colour as the season progresses. Perhaps a royal blue or gold sweater or dress may brighten your fall day and those around you with your originality!


This is a new season, see it as new start. Be yourself, and play with it, you will be amazed at your own unique creations.  Flaunt your sense of style and send me pictures of your creations at



Sweet Summer Sale

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It’s that time of year again! Fresh Collective has knocked down prices on some of your favourite Spring and Summer looks. Save up to 25% on some of our most popular designers including Address Apparel, Mandala DesignStudio Fresh, and Rita Di Cesare!

You don’t want to wait when we have a sale this great! With one-offs and limited sizes and colours left from our Spring/Summer collections, you’ll want to get into your favourite store today to get your hands on that peice you’ve been eyeing up all season long.

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Our #FRESH10 Contest Winner

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Just two weeks ago we announced the winner to our #FRESH10 Contest – a contest celebrating our 10 year anniversary and giving one lucky FC fan the chance to win a 10-piece wardrobe!

We were overwhelmed with the entries – hundreds of tweets, likes and lovely top ten lists came flooding our way and we were genuinely moved by it all!

Photo: Our lucky #FRESH10 winner Carley grabbed over $1000 of goodies today! CONGRATS! @someonecallacab

Meet Carley – our fabulous #FRESH10 winner. We had a blast shopping with her this Saturday.

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Carley was on the hunt for a nice skirt to fill out her wardrobe. She didn’t have to look far. The minute she spotted this fun print, she was head over heels! (LENA skirt from Mandala Design – $88)

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This sassy tank was a must-have! (Cancan Tunic from Kollontai – $152)

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Our newest Queen Street gal Ana, was excited to have a twin when Carley tried on this best-seller from Rita Di Cesare – they couldn’t help but snap a picture together! (Christina Tank Dress from Rita Di Cesare – $159)

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There was a bit of a squeal of delight when I pulled out the domino pieces Tara of Odd Bird Design had dropped off!

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 believe “YES PLEASE!” was all Carley said when she saw this gorgeous 100% silk creation from Monikova. The LAST one of its kind! Lucky steal!

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This cozy cardigan from Paper People clothing looks great with Carley’s colouring and will be the perfect transitional piece for fall! (Rosemary Cardigan from Paper People Clothing $139)

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A pair of earrings and a necklace from Curious Oddities definitely had us all swooning a little…

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Carley received a voucher to grab a pair of Hush Puppies online, but she had to try on what we had in-store and fell for these coral pumps! (Sanguin Pumps from Hush Puppies – $120)

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Not only did she get a cute pair of Candi Factory undies for herself, but she got to treat her lucky boyfriend to a pair as well! (Candi Factory underpants – men’s $32, women’s $22)

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We adored this bold piece with a belted sash from Studio Fresh – looked great with her jeans, but can you imagine it with a pencil skirt in a classic black or a bold colour? Va va voom! (Vestie w/Sash from Studio Fresh – $120)

It was a pleasure spending the afternoon with Carley – she was an absolute doll and we can’t wait for updates on what she’s up to in her new Fresh Collective wardrobe!



Hello Sunshine!

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allison blue topTop: “IVY 2” by Monikova – $130
Pants: “PRADA CROPPED JEAN” by Brenda Beddome – $135
Shoes: “RENOWN QUARTER STRAP” by Hush Puppies Canada – $85
Necklace by Kyle Osnack

allison yellow ivyTunic: “IVY” by Monikova – $145
Pants: “PRADA CROPPED JEAN” by Brenda Beddome – $135
Shoes: “RENOWN ANKLE STRAP” by Hush Puppies Canada – $115

jane allison ivy monikovaBoth Tunics: “IVY” by Monikova – $145
Pants: “PRADA CROPPED JEAN” by Brenda Beddome – $135
Blue shoes: “SLUMBER PUMP” by Hush Puppies Canada– $120
Brown shoes: “RENOWN ANKLE STRAP” by Hush Puppies – $115

jane annie 50
Dress: “SUNSET” by Annie 50 – $204
Shoes: “SLUMBER PUMP” by 
Hush Puppies Canada – $120
Bracelet: Kyle Osnack

jane monikovaTunic: “IVY” by Monikova – $145



julia allison mandala monikovaDress: “ALEXIS” by Mandala Design – $128
Tunic: “IVY” by Monikova – $145

julia mandalaDress: “ALEXIS” by Mandala Design – $128

julia ritaDress: “CHRISTINA” by Rita Di Cesare – $159
Necklace: Kyle Osnack – $280

The Swagger Coach: Putting on the Ritz – an Office-friendly Fashion special

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Fashion is fun. Simply put, not only is it a lot of fun, its also one of the easiest ways to make a statement without ever opening your mouth. I’m a lucky, lucky gal to work for a fashion company which embraces all sorts of fashion. Here at Fresh Collective, there is no set-in-stone dress code for our retail staff, and I thank my lucky stars for this every day. You’ll notice, on any given day, that many of our folks are indeed dressed in head-to-toe Fresh gear, but this is because we’re the first to see these clothes, and we often fall in love with them while trying them on… even before they hit the sales floor! Plus, we know and love our designer friends and love giving them our business. We’re customers too! When was the last time your usual chain-retailer offered to have a garment customized for you? When was the last time you were in a big-box store and a designer approached you and thanked you for trying on their garment, and then asked you for feedback? Never, that’s when.

I love a pencil skirt and a blazer as much as the next gal, but I’m not the kind of girl to get gussied up in office wear for sport. Life is good when your wardrobe can be as creative and funky as you like. Its also nice to come home, flop down on the couch and not have to immediately slither out of a suit as though it’s trying to eat me. As much as I enjoy being fashionably free, most of my friends work in corporate environments, which requires modest, straight-laced outfits and that often limits creativity and expression in dressing. Its all-too easy to get caught up in the over-structured, oatmeal-coloured world of crisp lines and classic cuts, and some of us simply fall into this pattern for lack of inspiration, concern over maintaining professionalism, or even inexperience with mixing professional items with more casual ones. A friend of mine suggested writing this week’s blog about dressing for the office, but keeping your sense of self and pushing the bar while still dressing appropriately, with class and style. Janet, this one is for you!

First thing’s first: The “office” has been redefined over the last decade. While the word “office” once conveyed greyscale cubicles, navy pantsuits and buttoned-collar tops, it can now refer to a relaxed environment, some welcoming pets, casual clothes and mid-day social activities for staff members. Depending on your field, your place of work could indeed be quite welcoming of jeans, comfy clothes and sensible footwear. Take a look around you, and use your better judgement to establish the “feel” of your environment. Dressing in a way which reflects your surroundings and team is always appropriate, but dressing just a bit more neatly will convey your attention to detail and commitment to presenting yourself in a flattering light. Coming to work looking groomed, collected and neat reflects your ability to look after yourself, and this is a trait which most managers, supervisors and bosses value, as you’ll likely be able to pay due attention to projects, tasks and finishing touches you’re assigned. Regardless of what kind of environment you work in, there are definitely ways to incorporate unexpected elements of fashion and design in your wardrobe, even if you are one of the few who have to abide by strict and modest guidelines.
As far as fashion goes, there are a zillion gurus out there who preach the wonders of certain strategies and themes in dressing and adorning your body. Personally, I take a bit from each of them, and roll it all up into one big fashion advice ball. One of my personal favourite teachings, though, was from the all-knowing, omnipresent Stacy London, who is known for her femme-chic yet powerful and no-nonsense approach to dressing. On one particular episode of What Not to Wear, she scolded a frumpy woman as she stood in front of the wraparound mirror and claimed that no one noticed her. No one noticed her because she never gave them reason to notice her, and it was sad to see the woman (who was lovely, really, but totally unkempt) express such apathy over her appearance. In a cut-away segment, they showed clips of the woman’s boss being interviewed, and he expressed that there had actually been complaints from other workers who would observe the woman coming to work in sweatpants, sports-team t-shirts and rubber shoes, even though her job description involved recruiting, hiring and general HR duties. She didn’t define her work environment as “professional”, as it was a rather relaxed environment. She knew that her appearance probably left the wrong impression on people who came to the agency to find work, and were greeted and processed by a woman who looked as though she had been abducted from her home at 3am, rolled up in blankets, and dropped at her office bleary-eyed and swathed in fleece. Stacy showed the woman an endless combination of outfits the incorporated comfy, dark-wash jeans in a slack-like cut, relaxed, stretch blazers which wore more like cardigans and simple tops with fun necklines to jazz up the most casual of combinations. While she showed off the garments, she taught the woman about 5 key elements of creating a memorable, captivating outfit that communicates confidence and style. I loved these rules, and wanted to share them, with my own fun twist, for you guys to chew on this week.


Blouse by Monikova

Blouse by Monikova

YOUR CLOTHES HAVE TO FIT. They have to fit. There are two routes to getting clothes to fit you perfectly. Both start with the essential understanding that, if a garment is not the perfect fit off the rack, it is NOT an issue with your body, and it is NOT an issue with the garment. No one yells at the square peg for not fitting in the round hole. The issue is simply that the garment is not constructed perfectly for your body… yet. Now, your options are either to search for garments which DO fit your body perfectly, or to alter the garments you find and love to fit you. I’d suggest the second option, to save you from passing up on great items which could be showstopping on you, if a few simple tweaks are made. Clothes that fit well create balance and proportion on your frame, and make the difference between looking sharp and looking frumpy. Hem those pants. Nip that too-baggy waistline. Crop those sleeves.
Play it safe: well-tailored jackets, proper-length skirts and pants, dresses which are shaped proportionately
Push the Limits: Architecture-inspired seams, added volume in choice spots (shoulders, hips) retro-influenced waistlines and necklines, bias hems.

Sugar Rush Summer Romance Collection

Sugar Rush Summer Romance Collection

Unless you work in a mine, your workplace has a light source. It could be those evil fluorescent lights in your office or the natural warm sunlight which comes streaming in your windows (stop pressing your nose against the glass and just go for a walk, people are staring). What catches light better than a little twinkle? Jazzing up simple outfits with a string of glittering beads, wearing a top with a glittering pinstripe, or wearing a flashy, bright ring will update your look and add a bit of glamour while respecting office dress code. One of the guys, my butt.
Play it Safe: Simple necklace, crystal earrings, a hammered brass cuff bracelet, beaded necklines, metallic-toe shoes
Push the Limits: Subtle glitter-woven garments, sparkly embellishments on lapels and pockets, a blinged-out bib-style necklace over a classic oxford shirt, studded details, bejeweled hair fascinators


Top by Mandala Design

Top by Mandala Design

Fun fur, pleather pants, and fishnet anything have NO place in a professional environment. None. Scrap that idea now. Done? Okay, good, now we can move on to incorporating fun materials and textures into your wardrobe. Keeping shapes classic, you can get a lot of bang for your buck when mixing and matching fabrics. Keep more playful materials office-friendly by balancing textured pieces with simpler ones, and play them up for night-time!

Play it safe: Linen in fun colours, pairing two contrasting fabrics in the same colour family (pale pink chiffon and cotton twill, or ivory lace and satin), items with accents and decals in fun textures and overlays
Push the Limits: A leather blazer paired with simple bottoms, layering sheers, snakeskin shoes, layering two contrasting fabrics in contrasting colours (red leather with royal blue silk, yellow flocked cotton with violet crochet knit) A stiff peplum top, or panels of various textures incorporated into a skirt


Wrap dress from Address Apparel

Wrap dress from Address Apparel

Everyone can wear colour. the brightness, saturation and amount of it worn are up to you. Colour is a BRILLIANT way to add a splash of fun to an otherwise boring outfit. Picking out garments and accessories in fun colours can also breathe new life into what you own already, and can play up your natural features, like your beautiful blue eyes, your chestnut hair, or your porcelain/freckled/gloriously tanned skin.

Play it Safe: Vivid shoes, colourful stacked bracelets, a playful headband, a pop of colour on your earrings, a bright hued top under a classic suit
Push the Limits: Contrasting primary colours (red jacket with a blue skirt and yellow shoes) tone-on-tone layering in slightly different shades, Matching garments to makeup (turquoise blazer with a bold streak of the same colour lining your eyes, or a mandarin orange lipstick which matches your pants) colour-family stacking (all pastels, all brights)


Printed pants from Brenda Beddome

Printed pants from Brenda Beddome

You guys know I love a good print. But how to incorporate a print into office-friendly attire? Simple. Balance. If you work in a creative field, bright, wacky prints can be totally acceptable. If you work in a more conservative environment, subtle prints will be your bff. Prints can add a playful touch, they can draw the eye and shape the body, or they can simply add dimension and interest to solids. Pick your favourite print, pair with matching accessories, and have a blast!

Play it safe: Pinstripes, small polka dots, subtle stripes, soft florals, pairing a print with a basic, layering under/over solids
Push the Limits: Combining two contrasting prints in similar colours (white and navy stripes paired with white and navy dots), double-exposed prints (large polka dots on top, small dots on the bottom), loud prints, allover printed garments, colour-blocked accessories (pink and green printed dress with bold green shoes, pink bracelets and a pink and green necklace) Pairing a print with ANY of the above mentioned (sparkle, texture, colour)

There you have it folks! Challenge yourself to incorporate one of these fun strategies each and every day next week, and see heads turn!

Fun at Foursquare Day

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I had a blast attending Foursquare Day on Tuesday night! The evening was full of fun, networking, laughter, delicious beverages, yummy food (thanks for the delish veggie wrap Lou Dawg’s!), goofy photo ops and great giveaways!

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The Beer Academy was buzzing with social media professionals and app nerds galore, and hosted (as you now know) by the lovely web mavens Nat & Marie, who we were proud to dress for the occasion.

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Nat wowed the crowd in this gorgeous dress by Desserts & Skirts!

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Marie totally rocked this great outfit featuring a bolero jacket from Kollontai, Tiger tee from Things Aren’t So Terrible and amazing trousers from Monikova!

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I chose to wear this pastel coloured number by Brenda Beddome which I topped with a leather jacket for a little rock and roll edge… as well as this hat and glasses… for a… cartoon Johnny Depp look? Okay okay… they were photo props, relax!


One of the night’s highlights was this fun make-your-own-gif station from SweetGif – I of course had to sneak in some FC promo – Do YOU follow us on Twitter yet? (do it… or else…)

photo (29)Other great perks: I got a yummy Pilsner from Creemore Springs and a brand new case for my iPhone thanks to iSkin!

Thanks to Karly from Foursquare Day, Nat & Marie for promoting FC so beautifully and all the other partners and attendees for a wonderful 4/16! See you next year!

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