Swing into Spring with Fresh Collective

 

Yet another stunning photo shoot with some of our amazing friends from the internet! We got some lovely beauty shots featuring the new Great Gatsby-inspired collection from Curious Oddities (all jewellery in the photos below is from the line) and put together some playful spring looks in bright colours! Check it out…dainty1 dainty2

The lovely Nicole of DaintyGirl.ca looks stunning in a coral Lauren Dress from Fresh Baked Goods. This dress is the final design in the now discontinued Fresh Baked Goods line. Available exclusively at Fresh Collective Kensington while supplies last! We paired it with a pair of Hush Puppies Slumber Pump wedges in a turquoise to really boost the bright spring look!

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One of our favourite style/mommy bloggers, Emma of StrollingtheCityinHeels.com makes this simple outfit super stylish in a gorgeous dark denim pair of Yoga Jeans, a white Melow halter top camisole and a fun pair of Miz Mooz Cherry sandals!

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You probably remember our new friends Nat & Marie (we dressed them for Foursquare Day!) We love the bright and bold look of Marie’s fun spring outfit! This great printed purple tank from Things Aren’t So Terrible totally pops against these white Brenda Beddome cropped jeans. Add another bright pop of colour with the orange Hush Puppies Slumber Pump wedges and you’re set for the season!

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First off, we LOVE Nat’s hair. Clearly this gorgeous gal isn’t one to shy away from colour, so we set her up in a totally bold outfit that we absolutely love! This playful polka-dot bouse from Kabuki looks amazing with the aquamarine cropped Yoga Jeans and Renown T-strap sandals from Hush Puppies. BAM!

 

FC Ambassador Guest Blog: Getting Dainty at Fresh Collective

Last week we were happy to play host to a fabulous night of shopping and beauty with one of our FC Ambassadors – the lovely, Nicole Wilson aka Dainty Girl. She wrote a great blog post after the event. Check it out below, along with some great photos of all the fun!
Liz Parker Unedited Proofs

Last Tuesday I co-hosted a night of fashion and beauty with my friends at Fresh Collective and a whole lotta stylish guests! It was so lovely to connect with my readers and blogger friends over drinks, nibbles, manicures, makeup and of course…SHOPPING! I’ve been a Fresh Collective Ambassador for about six months and it was amazing to finally host an event with them!

Dainty Girl @ Fresh Collective

Fresh Collective has three locations in Toronto, all supporting local designers – many of whom reside in Toronto and frequently visit the store to interact with shoppers and provide style advice. We hosted last week’s event at the Queen Street West location and invitedDaLish Cosmetics and Bio Seaweed Gel to join us. Guest enjoyed complimentary gel manicures, makeup consultations and discount shopping on apparel and accessories. There were giveaways too! One lucky guest won a Premium Wardrobe Makeover session with a Fresh Collective style expert ($200 value) and another lucky guest won their choice of Bionic dress by Toronto-based designer Mark Foreman.

I had a great time chatting and taking photos with guests all evening – it was lovely to meet some of my readers and introduce them to other fabulous bloggers too! It’s always exciting to meet the people behind the blogs and Twitter handles, so it made me smile to bring some of my favourite people together!

Dainty Girl @ Fresh Collective

Left: w/ Erica GrenciVanessa Cesario and Deanne Castro 
Right: w/ Crystal GibsonCarcia & Telly CampbellAnum Khan and Victoria Simpson

Most importantly, everyone loved the fresh local fashion at Fresh Collective; playing dress up in the change rooms with the fabulous staff and taking unique pieces home at great prices. I went home with a pretty floral blouse by Monikova and a Very Berry manicure from Bio Seaweed Gel (which is still going strong). It brings me so much joy to shine light on the incredible fashion talent in Canada and Fresh Collective founder Laura-Jean Bernhardson is a true champion for all things local with her equally passionate and wonderful staff!

Fresh Collective on the Red Carpet: Safe Haven Premiere

posterLast night I had the pleasure of attending the advanced premiere screening of Safe Haven, a new film from Nicholas Sparks – author of The Notebook and Dear John.

dainty allisonI hit the red carpet with my friend (and FC Ambassador) Dainty Girl, wearing the super stylish Dania Beads Tunic from Desserts and Skirts (as voted by you!), which I paired with a pair of black liquid leggings and blank ankle boots for a bit of rock and roll edge.


The film’s stars Josh Duhamel and Julianne Hough were in attendance and looked just as stylish and stunning in person as they did on the big screen.

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Josh Duhamel and Julianne Hough light up the red carpet.

Julianne looks stunning in a Zimmerman dress.

Julianne looks stunning in a Zimmerman dress.

Josh looked pretty alright too... I guess.

Josh looked pretty alright too… I guess.

Going from the trailer alone (having not read the book), I expected Safe Haven to be a sappy love-fest filled with longing gazes, sweeping music and over-the-top melodrama (and for that I was excited… chick flicks are my kryptonite!), but was surprised at the heavy subject matter and gasp-inducing plot twists. Of course there were times where I struggled not to roll my eyes at the this-would-never-happen-in-real-life moments and the sheer perfection of Josh Duhamel’s bone structure – but I was legitimately impressed with the movie overall, and I’ll admit, I shed a tear or two during some particularly moving scenes.

Safe Haven opens in theatres February 14th, 2013.

FC Events: January 2013

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We’ve been having a great time hosting meetings and events at our locations over the last few months, and in 2013 we’re committed to bringing you even more great opportunities to network, shop, learn and grow with us!

UPCOMING EVENTS:

Thursday, January 107:30pm
The Good. The Bad. The Human – A Personal Development Workshop Hosted By Simple Wisdom
(Find out more)

Tuesday, January 15 7:30pm
Finance and Business Panel – Hosted by Shannon Simmons
(Find out more)

Tuesday, January 22 7:30pm
Bare All – A Retreat Workshop Warmup
(Find out more)

Tuesday, January 29 7:00pm
Fashion and Beauty Night – Hosted by DaintyGirl.ca
(Find out more)
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Become a FC Ambassador!

Fresh Collective is here because of all the wonderful people who join us on our journey – designers, staff, fans and customers. It’s important to us to be part of the community, spreading joy and beauty through what we do in many ways.
We’re looking for a few good women to help spread the word about what’s fabulous at Fresh Collective. Your mission, should you choose to accept it, will be to join the inner circle at Fresh Collective. You’ll get first glimpse at our clothing each season, get products to review, and you’ll be treated like a Fresh Collective VIP with photo shoots, product samples, invites to special events (ours and other people’s too!).

In return, we ask that you share the good word about what you have experienced through our FC Ambassador program. Rant and/or rave about the product we’ve provided you, share the experiences you’ve had with us on your social media channels (and ours) and help us spread the good word. Phew, being a social butterfly is hard work!

If you’re interested in being a 2013 FC Ambassador, click here and tell us why!
Also, meet our current FC Ambassadors here.

 

FC Event – Bullfrog Power Party Snaps

We got our fab party snaps back from our great event photographer! Check out the great fun we all had at last weeks Bullfrog Power event at the Roncesvalles store!

Special thanks to:
Ashlea Wessel (our fantastic and talented photographer)
Steamwhistle (for the delicious beer)
Hidden Bench (for the equally delicious wine)
Sweetpea’s (for the beautiful flower arrangements)
Rowe Farms (for the tasty treats)
Glory Hole Doughnuts (for the surprise snacks)

And to our amazing designers, FC ambassadors and store staff for filling the Roncesvalles location with fabulous people! We’re so proud to be Bullfrog Powered!

Fresh Collective Bullfrog Event via Twitter!

Last night we played host to a fantastic event celebrating our new partnership with Bullfrog Power! We had an amazing turnout of FC Ambassadors, Staff, Designers, new friends and the wonderful staff of Bullfrog. We had a wonderful evening and are so unbelievably proud to have all 3 FC locations powered by Bullfrog!

Thank you to everyone that came out to share this evening with us! If you weren’t there you can relive it through the wonderful Twitterverse:

More fantastic images to come!

Experience the fabulous Bullfrog Power event at Fresh Collective Roncesvalles on September 27th through the fabulous eyes of twitter…

Beautiful Burgundy For Fall – FC Ambassador Guest Blog

Here’s another FC Ambassador Guest Blog by the lovely Nicole Wilson of DaintyGirl.ca

There’s always at least one trend each season that I fall head over heels for! In Spring/Summer 2012, it was the peplum that emptied my bank account and rocked my wardrobe. I also splurged on some embellished collars which took the accessories world by storm and they’re still going strong!

The Fall/Winter 2012 trend that has me in a fashion frenzy is hands down, the hottest colour of the season – BURGUNDY!

I absolutely adore this this colour and all variations of it: maroon, wine, berry, eggplant… OH AUBERGINE! It’s flattering to every skin tone, but I especially love the way it complements my fair skin and brings out the red in my hair!
This warm autumn colour first stole my heart on the fashion week runways, in light and dark variations and all kinds of textures: silk chiffon, tulle, lace, leather and even fur (faux for us, of course)! Swoon!

There’s no way I can afford couture (yet), but my wallet won’t be safe from this trend for long…burgundy is showing up EVERYWHERE! All of my favourite retailers are stocked up on burgundy for fall/winter, including Fresh Collective!

Fresh Collective Loves Burgundy

I recently purchased the Mandala Designs Serena Zig Zag Dress (far left); I love the burgundy paired with black and grey and the Missoni-like style!
All it takes is one trip to the mall and you’ll find burgundy jeans, dresses, blouses, handbags, shoes and more! Talk about temptation!

I love my burgundy skinny jeans this season and I have my eye on a pair of burgundy ankle booties too!

This stunning colour is compatible with a variety of other colours too – try it with gold, heather grey or cream for a neutral look or go bold and colour block with blue, purple or orange combinations! This trend also pairs well with some other fall trends:
Black & White is hot for fall/winter and burgundy is the ultimate complimentary colour for a classic and elegant look.
Geometric Prints stand out against this rich solid colour and give way to an exciting range of possibilities for edgy accessories too!
Animal Print in classic black and white Dalmatian or black and tan Leopard look great with burgundy, but you’ll also find sexy animal print jeans in burgundy – I recently saw a python print on a pair of burgundy skinnies and I’ve been dreaming about them ever since!
Leather is hot this season but full-on leather may not be for everyone. Never fear – there are some incredible leather accent pieces in-stores and stay on the look-out for coated/waxed denim. It’s comfortable and gives your basic skinny jeans a sexy leather look! I’ve seen them in burgundy and a variety of other jewel tones this season.
Go out and get some bargain burgundy for fall and splurge on a couple versatile and statement making burgundy accessories, like heels, handbags and jewellery.

The burgundy trend extends to beauty too! My must-have fall makeup includes a rich burgundy lip stick and lip gloss. These vampy deep red lips look amazing with clean, pale skin and minimal eye makeup for day or smoky brown/copper eye makeup for night. Picture these two runway looks combined…RAWR!

Some of my recent burgundy beauty buys include NARS Larger Than Life Lip Gloss in Rouge Tribal, MAC Crème Lipstick in Media and the Urban Decay Naked Palette to achieve that smoky brown eye.

Don’t delay ladies, get out there and shop the burgundy trend…it’s not going away anytime soon and items purchased for fall will transition beautifully to winter! Start your burgundy shopping spree at Fresh Collective at Queen West, Roncesvalles or Kensington Market!

Happy Shopping!
Nicole