Fresh Collective Style Profile – Jennifer Fukushima

Jenn has been working with Fresh Collective for many years now, and I’m impressed to see her passion, drive and dedication unfold over the years.  A savvy businessperson, Jenn is equally creative and committed to shaping a new future for fashion with her eco-friendly fabrics and environmentally conscious methods.  Jennifer Fukushima is a shining light in the Toronto fashion industry, and an example to emerging designers of what passion, hard work and commitment can bring.  I’m proud to have been able to play a part in Jenn’s career all these years, and I am very excited about the future this talented young woman is creating.

- Laura-Jean, Founder and CEO of Fresh Collective

Tunic: Apiomorpha Tunic in purple – Jennifer Fukushima $199
Bag: Parabole – Matt & Nat – $128
(photo: Braeden Miller)

Name: Jennifer Fukushima

Occupation: Designer & owner of Jennifer Fukushima

Age: 30

Lifestyle: Cycling, adventures & live music

What’s a typical day like for you? It really varies depending on the time of year.  I spend certain times of the year designing, developing products and production, other times of the year I have a lot of trade shows and sales.

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Fresh Collective Style Profile – Sophia Perlman

I met Sophia last year, when she sent us a picture of herself performing in a Paper People Clothing dress similar to the one she is modeling here.  We chatted a bit through Facebook several times about various things and just got to know each other through there.  She told me how much she LOVES Fresh Collective, and how she has bought a lot from us over the years, and it just seemed a natural match to feature her as a Style Profile model, especially given the launch of her tour!  Make sure you check out this lovely lady at a gig near you soon!

- Laura-Jean Bernhardson, CEO and founder of Fresh Collective

Name: Sophia Perlman

Occupation: Singer, musician, teacher and creative co-consipriator

Age: 29

Lifestyle: Always on an adventure of some kind.

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Style Coach Notes: When Sophia isn’t performing, her lifestyle is pretty casual, so this dress is great. It doubles as a tunic, and can be worn with leggings or skinny jeans. (Dress: Panel Tee dress – Desserts and Skirts $88, Necklace: Hand inked & dyed turquoise locket – Curious Oddities $32, Shoes: Lonna T-bar – Hush Puppies $100)

 What’s a typical day like for you? A typical day means that it wasn’t anything like any other day I’ve had, and will probably not be like any other day to follow! Some days I’m performing, other days I’m teaching (everything from Kindergarten to College), or living my double  life as my own booking agent/manager/publicist. Rare days are the ones where I get to hide out at home and practice or work on my songwriting – when the weather’s nice, I’ll take Tallulah – my precious junk-shop rescue accordion out and find somewhere outside to sing and practice (which I think my neighbour upstairs much prefers to my staying home!). Most days will be a combination of some or all of the above. I have a hard time keeping still at the best of times. Luckily my husband Adrean, who is also a musician, is really grounded and patient and into doing things one at a time. He helps me remember to slow down and keeps me grounded!

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Fresh Collective Style Profile – Michelle Planche

I met Michelle Planche last year when I was a judge in the Art of Fashion competition for emerging designers. Michelle is passionate about providing opportunities for designers, as am I, so we were a natural partnership.  We created a project together- a seminar called the Retailer’s Point of View and The Ultimate Holiday Dress Competition.  Michelle and I also serve on the board of Fashion Group International together.

- Laura-Jean Bernhardson, CEO and founder of Fresh Collective

Name: Michelle Planche, CMP

Occupation: Event Producer

Age: 39

Lifestyle: Social Butterfly and Busy body entrepreneur

This fun dress can be changed into 10 different styles.  It suits Michelle’s fun and beachy blonde look, and is fabulous for travel.  The colours are gorgeous on Michelle, and this dress can be accessorized with scarves, a light cardigan or a shrug.

Style Coach Notes: This fun dress can be changed into 10 different styles. It suits Michelle’s fun and beachy blonde look, and is fabulous for travel. The colours are gorgeous on Michelle, and this dress can be accessorized with scarves, a light cardigan or a shrug. (Dress: Bubble Beach Dress – Diane Kroe $195, Bracelet: Ch-ch-chains – BurfurtArt $65, Shoes: Renown Strap – Hush Puppies $19 ON SALE from $85)

What’s a typical day like for you? Juggling act between running a full time event production company (www.paradigmevents.com), a charity which supports emerging designers in Canada (www.artoffashion.org)

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Fresh Collective Style Profile – Sonia Shklarov

I met Sonia through Evan Malach, who is the creator of the play, “A Simple Twist of Fate” where she plays The Fiddler.  I met Evan because I was driving up Augusta Avenue in Kensington Market one day and I saw a wallet that looked freshly dropped.  I pulled over and picked it up, did a little googling and tracked down its owner who was Evan.  We chatted and he told me about the play, which is being put on in a gorgeous synagogue just down the street from the store, so we thought it was a great connection to promote his play on the Fresh Collective Style Profile.  Sonia was a delight to work with, and everything she put on looked great!  It was hard to narrow it down to just 3 outfits to showcase!

- Laura-Jean Bernhardson, CEO and founder, Fresh Collective

 Name: Sonia Shklarov

Occupation: Violinist

Age: 27

Lifestyle: active

Sonia’s petite and fit frame suits this dress that shows off her legs and shoulders.  We added a silk scarf tied as a belt - in a rosette style no less!- to show how this dress can be dressed up, but it’s equally great with flat sandals for a casual walk in the park on a sunny afternoon.

Style Coach Notes: Sonia’s petite and fit frame suits this dress that shows off her legs and shoulders. We added a silk scarf tied as a belt – in a rosette style no less!- to show how this dress can be dressed up, but it’s equally great with flat sandals for a casual walk in the park on a sunny afternoon. (Dress: Sofia – OOM $98, Necklace: Ch-ch-chains bracelet w/necklace extender – BufurtArt $65 + $12, Belt: Silk Scarf – Leah Bazian $59, Shoes: Lonna T-bar – Hush Puppies $100)

What’s a typical day like for you? I like to make my days a balance of work, fitness, and socializing / community engagement. The summer is the best time to do all three! As a freelance violinist, I’m in charge of my own schedule – but that doesn’t mean I don’t have the responsibility to do a certain amount of work each day. If the night isn’t too late (sometimes I don’t get home ‘til 12 or 1am after a concert), I wake up before 8 and go for some type of workout. If there’s time, I try to squeeze in a short meditation before getting on with my day! Then, I love to head to a cafe for some social networking – work e-mails, business calls, updating social media sites, etc. These things are a huge part of my life as I’m constantly expanding my professional network, which is essential for a freelancer. After lunch is when I get the bulk of my work done: practicing violin, going to rehearsals, editing new musical ideas, and the occasional meeting. This is when I feel the most inspired and productive! In the evenings, I either go to a concert (my own, or a colleague’s), or out with friends – though during very busy music seasons, more practicing and rehearsals. Of course, all of this can change in a heartbeat during orchestra season (September to May) – days become packed with rehearsals, traveling, and more practice!

What in your life is really important to you? Music – namely, violin, staying in shape musically, keeping all parts of my work balanced. Also, learning – musical, spiritual, social. Also, I’ve been blessed with an amazing circle of family and friends, which is an element I intend to cherish and maintain – the people closest to me make me happy and I would do anything to make them happy in return.

What would you like to be remembered for? My smile, my energy, and shining a light into any one person’s life.

Style Coach Notes: This is the more dramatic of the looks we chose for Sonia, and thought this dress would be good for an opening night party of the play or for interviews from the media. While it makes a statement, it’s comfortable and flowy for dancing the night away.  We kept the accessories simple with a delicate brass bird necklace and red bead earrings.

Style Coach Notes: This is the more dramatic of the looks we chose for Sonia, and thought this dress would be good for an opening night party of the play or for interviews from the media. While it makes a statement, it’s comfortable and flowy for dancing the night away. We kept the accessories simple with a delicate brass bird necklace and red bead earrings. (Dress: Cynthia – Paper People Clothing $169, Necklace: Brass Bird – Curious Oddities $22, Earrings: Curious Oddities $22, Shoes: Lonna T-bar – Hush Puppies $100)

What role does fashion play in your life? Well, I hardly thought about it until I moved to Toronto in August 2012! Recently, fashion has really changed for me – expectations are different, and people here are more fashion-conscious than they are anywhere I’ve lived in my adult life. As a woman, I feel like my outfit says a lot about me – simple, confident; or sophisticated; complex, casual, or high-maintenance. I think it’s a power to effect how people perceive you – like it or not, it’s the first impression people get! It’s been a bit of an experimenting trip for me.

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 Want to have fun rediscovering fashion and learning what looks best on you? Book our complimentary Perfect Fit Wardrobe Makeover today!  Our Fresh Collective Style Coaches will style you up from head to toe in outfits that suit your figure, your colouring and your lifestyle!  Let Fresh Collective make shopping a breeze for you!

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What do you love about shopping at Fresh Collective? I love how the salespeople are so friendly and helpful! All the colours of the outfits are amazing, and they really bring out the character of the person wearing them – as well as encourage us to take risks; try something new that perhaps we didn’t consider before. The dresses are great for many occasionals and are super comfortable – definitely on my list of stores to return to very soon!

Style Coach Notes:This is a simple and pretty look for Sonia.  The rich colour looks stunning on her and the cut skims her curves without hugging tight anywhere.  The fabric is light and airy, and this is a perfect summer dress for a wedding or event.  It can be worn so many ways: for example belted or not, with a variety of scarves, with a blazer, wrap or shrug.  A dress like this is a blank canvas for your accessories.  For this look, we tied the black in the shoes together with the black in the scarf - simple, easy and looks great!

Style Coach Notes: This is a simple and pretty look for Sonia. The rich colour looks stunning on her and the cut skims her curves without hugging tight anywhere. The fabric is light and airy, and this is a perfect summer dress for a wedding or event. It can be worn so many ways: for example belted or not, with a variety of scarves, with a blazer, wrap or shrug. A dress like this is a blank canvas for your accessories. For this look, we tied the black in the shoes together with the black in the scarf – simple, easy and looks great! (Dress: Scarlet Linen Dress – Paper People Clothing $225, Scarf: Silk Scarf – Leah Bazian $59, Shoes: Pepper – Miz Mooz $150)

What are you up to these days? My music, to add a spark to any occasion, or give special concerts! I’m classically-trained, so lots of my work is with classical music – Bach, Mozart, Tchaikovsky, Brahms .. but I love touching the community through other musical styles, such as Klezmer, traditional Jewish tunes that people haven’t heard in years, movie music from the 30’s, the Beatles, contemporary popular songs, and that’s just scratching the surface. This July, I’m involved in a musical production for the Fringe Festival, called A Simple Twist of Faith – please check out the details below!

This summer, the Kiever Shul, a synagogue in the heart of Kensington Market, will be home to one of the most compelling new shows at the Toronto Fringe Festival. A Simple Twist of Faith is a heartfelt musical that tells the story of a Jewish American soldier during World War One whose experience in a German synagogue changes the course of his life. Audiences are treated to a mobile experience through the historic Kiever Shul in this innovative piece of Site-Specific theatre. The musical features some of Toronto’s finest musicians and shares an unforgettable story not to be missed. Just in time for the beginning of the hundredth anniversary of The Great War, this is a must-see Fringe show that will uplift and inspire.

*Sonia will be playing the role of the fiddler, a mystical pied piper type who leads audiences around and through the historic building with her captivating violin playing. Any patrons who come see the show, visit the merchandise table, say you came because of Fresh Collective Style Blog and receive the Official Cast Recording of the show at a discount.

A Simple Twist of Faith
Opens July 2nd 2014 runs to July 13th 2014 at The Kiever Shul
25 Bellevue Avenue (Across from Denison Square)

Performances:

July 2nd 7PM
July 3rd 7PM
July 4th 1PM
July 6th 12PM
July 7th 7PM
July 8th 7PM
July 9th 2PM and 7PM
July 10th 1PM and 7PM
July 11th 1PM
July 13 12PM
**Please note that there is absolutely no latecomer seating.

Tickets: On sale June 12th
Purchase online: fringetoronto.com | By Phone: 416-966-1062 | In Person: At the Festival Box Office (581 Bloor St W).
Join us on Facebook! ::Check out our CJN Article!

Hope to see you at The Fringe!

Is there anything else we should know about you?
Social media links: www.soniaviolin.com
twitter: @shklarovmusic
facebook: www.facebook.com/shklarovmusic

Style Profile – Sarah Couture McPhail

In our seventh Style Profile, we feature one of Laura-Jean’s best friends, Sarah Couture McPhail. Laura-Jean and Sarah have known each other for more than 15 years.  Sarah met Laura-Jean through one of the first employees of Fresh Collective, and then worked part-time at the Kensington store when it was still called Fresh Baked Goods.

“Sarah has always been among the most stylish women I know.  She effortlessly mixes and matches, and uses accessories in creative and fun ways to produce endless looks.  I feel like I’ve never seen her wear the same thing twice, but I know she pulls from her closet from past seasons and just makes things look new.

She’s an avid Fresh Collective shopper, and loves to find the unique Canadian designer pieces that make her wardrobe so special. Aside from being super stylish, Sarah is fun, amazing and incredibly kind hearted.  She is a mom of twin boys, an artist and active in her community and her school.

She’s the kind of friend who has great get-togethers, awesome parties for her kids and can feed you or find a glass of wine for you just because you popped in her back door unannounced. She shows up at your door with home remedies when she knows you’re sick and her house is the one all the kids just gravitate to in the summertime.  I feel blessed to have Sarah in my life and I wanted to let the world know how much I love her.

xoxox   – Love, Laura-Jean”

Name: Sarah Couture McPhail
Occupation: Mom/Artist/ Mastercrafter/Workshop Facilitator/Student
Age: I am trying to own 40
Lifestyle: Urban Political Artsy Mom – ya I listen to a lot of CBC Radio 1

Dress: Calamity Jane - Annie 50 $179.00Sweater: Yvonne Cardigan - Paper People Clothing. Regular price: $149.00 now 20% off $119.20Necklace: Curious Oddities $25.00

Dress: Calamity Jane – Annie 50 $179.00
Sweater: Yvonne Cardigan – Paper People Clothing. Regular price: $149.00 now 20% off $119.20
Necklace: Curious Oddities $25.00

What’s a typical day like for you? I am rushing. I rush kids and myself off to school; I run to the studio; I fetch errands; I work on Parent Council endeavours; and I cook up other community projects. I try to squeeze in friend time, quality kid time, and time with my partner as much as I can. This usually results in scrambling hard for a stretch, then crashing hard for a couple days.

What in your life is really important to you? So much is important to me, but my family and friends are paramount. My house is full. I like it that way. I am also very appreciative of the quiet time I get to spend at the studio I share. Without any doubt, I am fortunate.

Dress: Frill Dress - Desserts and Skirts. $165.00Shoes: Miz Mooz, past season from Sarah's own wardrobe.

Dress: Frill Dress – Desserts and Skirts. $165.00
Shoes: Miz Mooz, past season from Sarah’s own wardrobe.

What would you like to be remembered for? “I aspire to help build communities and create them where they don’t already exist.” That is a quote from my resume. More than that though, I would like to equally and wholeheartedly be remembered for being a good friend/ mom/ and partner. I would also like to leave behind some damn good art… since we are being optimistic here.

What role does fashion play in your life? Fashion has always been a special source of inspiration. In the past, I’ve really enjoyed conceptual dressing. Whether it be playing with a nautical look or rocking 70s librarian, I am drawn to the associations that clothes ignite. Dressing up is often like taking on a new character. Though I might not act like an 80s glam superstar, when I wear a metallic blouse with a belted harness (not as crazy as it sounds) I am trying to conjure a feeling. When it works, it puts a strut in my stride and nothing can go wrong. Today while I dress a little more conservatively (by my own standards), I am still drawn to vintage and vintage inspired pieces. I like structured and well made clothes that will last. I also like blending modern clothes with retro ones too.

What do you love about shopping at Fresh Collective? I have been a fan of Fresh Collective since the beginning. Finding clothes that fit me is not easy. Stores don’t stock for short and curvy people. I love knowing that the clothes I buy from Fresh are conflict free. I also love knowing that I am supporting local designers and fellow artisans. I hardly ever walk out of the stores without buying something, which leads me to avoid going in sometimes. But the clothes, and the skilled and helpful sales team at Fresh Collective never fail to draw me back in… often.

Top: Panel Tee - Desserts and Skirts $58.00.  Skirt: Dotted Pencil Skirt - Michelle Carey $96.00. Belt: Kimono Belt - Susana Erazo $185.00 Shoes: Lonna T-Bar shoes - Hush Puppies,  $100.00

Top: Panel Tee – Desserts and Skirts $58.00.
Skirt: Dotted Pencil Skirt – Michelle Carey $96.00.
Belt: Kimono Belt – Susana Erazo $185.00 Shoes: Lonna T-Bar shoes – Hush Puppies, $100.00

What do you have that you want to promote? Right now I am busy at school and doing personal projects, but you can always check out my tumblr, for upcoming workshops and events.

Is there anything else we should know about you? I am extremely uncomfortable “tooting my own horn”. In my line of work, it is unfortunately essential. This was a good exercise.  Thank you Fresh Collective for this and for being a positive place for women of all shapes, a reliable place for edgy/on trend fashion and an amazing gang of people. You all are extraordinary.

Style Profile – Michelle Carey

In the sixth edition of our Style Profile series, we feature one of our long term designers, Michelle Carey. Michelle has been selling her line at Fresh Collective for more than five years now, and it has developed into one of our most popular lines. Her Amy Dress is a perennial best-seller and her pieces are known for flattering fit, meticulous construction, and feminine silhouettes that suit a range of women and figures.

Michelle is a sweetheart and her nephew is the light of her life.  She visits him frequently and was thrilled to be able to wear the ring he gave her in her photos because he would be excited to see her wearing it.  Michelle sews every stitch of her beautiful garments herself, and is just one of the awesome designers who make up our community.  I’ve enjoyed every minute of working with this talented, dedicated, and lovely entrepreneur all these years!

-Laura-Jean

Name: Michelle Carey
Occupation: Fashion Designer/Business Owner
Age: 33 (as of Sunday March 2)
Lifestyle: Calm and quiet with little splashes of excitement so I don’t get too bored.

Michelle1

Top: Adrienne Top – Paper People Clothing. Regular price $65.00, now $39.00
Skirt: Darcy Skirt – Michelle Carey. $96.00 (new for spring!)
Shoes: Michelle’s own.

What’s a typical day like for you?
Coffee, work, food, work. Some days I might actually go outside.

What in your life is really important to you?
My family and friends. Living a life I can be proud of.

What would you like to be remembered for?
Adding some beauty to the world.

Michelle2

Top: Kate Chalet Sweater – Bernice and Barclay. Regular price $79.00, now $47.40!
Skirt: Marie Houndstooth Skirt – Michelle Carey. Regular price $180.00, now $108.00
Necklace: Magnifying glass necklace – Curious Oddities. Price $40.00

What role does fashion play in your life?
Besides creating it all day? Its ability to brighten my day. Putting on something cheerful and fun always makes me feel better when I’m having an off day.

What do you love about shopping at Fresh Collective?
Supporting my friends (the other designers.)

What do you have that you want to promote?
I’m currently working on a web store that, with any luck, will be up and running in a few weeks.

Is there anything else we should know about you?
I consider myself the costume designer in the movie that is my life.

michelle3

Dress: Amy Dress – Michelle Carey $198.00 (new for spring!)
Ring: Michelle’s own (a gift from her nephew).
Shoes: Michelle’s own.

 

Style Profile – Melanie

Our Style Profile series is where we feature some of our fabulous outfits in real life, on real women. In the second edition of our style profile series, Melanie lets us in on her life, her thoughts on style, and how she rocks her favourite Fresh Collective pieces.

Style Profile

Name: Melanie
Occupation: Educational Developer
Age: Old enough to know what I want
Lifestyle: Never a dull moment

Melanie 1

Melanie is wearing the Carlaw Dress by Address Apparel: Now at 40% off it’s $78 (normally $130!) The cute shoes featured in all the images are Melanie’s own!

Typical day: Flies by quick, except on weekends :)

What in your life is important to you: Family, every member of it, and including friends who are pseudo family.

What would you like to be remembered for: Being there for people when they need me.

Melanie 2

Dory Dot Dress by Mandala Design; Now at 20% off it’s $110.40 (regular price was $138)

What role does fashion play in your life: It’s a part of my personality.

What do you love about shopping at Fresh Collective: The clothes of course! The people who work there are also lovely.

Melanie 3

Stella Sweater Dress by Paper People Clothing; regular price was $169, now at 40% off it’s $101.40!

Creating and Styling Versatile Looks For Your Lifestyle

Guest post by Jennifer Fukushima of Paper People Clothing

Do you ever feel like your wardrobe has a split personality? 

 

For many of you, this might sound familiar:

You have your generic office wardrobe.  It allows you to fit in and look professional.  It serves a purpose.  Then you have your real life clothes.  The ones that feel good when you put them on and help you to express who you truly are.  They make you stand out rather than fit in.

Here at Paper People Clothing, we know you demand a lot from your wardrobe, so we create versatile pieces to suit your lifestyle that can transition from the office to real life.  Here are some things we like to keep in mind when creating our unique, one of a kind and few of a kind garments:

  • Layering – If you can layer it, the possibilities are limitless
  • Uniqueness and wearability – This is a delicate balance.  Creating “unique” garments is always fun for us designers, but if it’s not down to earth enough, the versatility is limited.  Loud prints, short skirts and excessive fabric are not work appropriate for most people.
  • Comfort & function – This is a big one, and can easily get lost in the creative process.  So it looks good, but how does it feel and function?  Is the garment too constrictive to move in or is there excess fabric that gets in the way?  Can the wearer perform everyday tasks?
Left: Meaghan is all ready for a lunch meeting.  She pairs her Elaine Vest with a silk blouse and grey slacks.  Right: Jenn is cute and casual, pairing her Elaine Vest with a whimsical lacy long sleeve top and floral print cords.

The Elaine Vest
Left: Meaghan is all ready for a lunch meeting. She pairs her Elaine Vest with a silk blouse and grey slacks.
Right: Jenn is cute and casual, pairing her Elaine Vest with a whimsical lacy long sleeve top and floral print cords.

 

Paper People’s Elaine Vest is the perfect fusion of quirky yet office appropriate. The suiting, collar and welt pocket detailing are classic and timeless, but the asymmetric cut, curved hemline and sweater fabrication update the look and add some personality.

Jacqueline

The Jacqueline Dress
Left: Meaghan uses a cute, cropped blazer and lace up shoes to transition her look to the office.
Right: Jenn layers up with textured scarves, tights and boots, creating a bohemian look.

Paper People’s Jacqueline Dress is another fun yet versatile piece.  This dress provides enough coverage to be work appropriate and the generous drape of the skirt and stretchy fabric allow for plenty of comfort and movement.

Maude

The Maude Blazer
Left: Meaghan is ready to seal the deal. She pairs her Maude Blazer with a traditional button down shirt and grey slacks for a polished, professional look.
Right: Jenn just wants to have fun. She layers her Maude Blazer over a paisley mini dress, cable knit leggings and knee high riding boots.

Paper People’s Maude Blazer is a favourite for many and there’s no question why.  This piece fuses a crisp, classic suit detailing with comfy sweater fabric to create a polished yet versatile look.

I hope we’ve demonstrated how transitioning from office to real life isn’t that hard at all.  It’s all about choosing unique yet versatile pieces.  Come visit us at Fresh Collective today for a wardrobe makeover.  We promise that with the addition of a few of these key pieces you’ll look forward to getting dressed for work in the morning.

The Elaine Vest is available at Fresh Collective Roncesvalles and Fresh Collective Queen.

The Jacqueline Dress is available at Fresh Collective Queen and Fresh Collective Kensington.

The Maude Blazer is available at all 3 Fresh Collective locations.

See all of the Paper People Clothing 2013 Fall Winter Collection here!

 

Busy, busy fall

love letter copy copy

As the summer comes to a close, we’re busy, busy, busy in both my businesses, preparing for the season’s changes.  Dexter, my almost seven year old son, is going back to school planning his birthday, and we’ve had one last weekend at our friend’s cottage as it’s officially September!

With September comes the seasonal what to wear dilemma!  It’s cool in the morning and warm in the afternoon.  Evenings are chilly and we want to look put-together and feel great.

Lately I’ve been relying on our fabulous store staff to be my personal shoppers.  The say it takes a village to raise a child.  Well, it seems it takes a staff to keep this busy lady looking polished and great everyday!

Our store staff are fashion experts – they know my style, my shape as well as what I like.  When I plan to come by, they pre-stock the changeroom for me.  It makes shopping a breeze, and often I try things I wouldn’t normally try, and I’m pleasantly surprised.  When accessories that come in that help me get more looks out of the pieces I have, they send me a snapshot and ask if I’d like it held to pick up when I come by next.

I feel like a pampered VIP and you know what, you can too!

This personalized service is available to any customers who ask.  Our staff is thrilled to be able to select things and suggest them just for you.  Our business is all about matching up the wonderful pieces we carry with the fabulous ladies who may not have the time in their great and busy lives to spend a lot of time shopping.

For fall, I’m stocking up on the great cardis, wraps and accessories we’re receiving every day.  This is an easy way to transition my summer dresses to fall while the weather is still warm, and I can layer and unlayer as needed throughout the day.

 

Paper People Clothing - Transition sweater

Here’s my fall transition, based around my summer Address Apparel Richmond wrap dress (now $90.00), and Miz Mooz Cherry shoes (now $75.00). Add Yvonne Cardigan from Paper People Clothing in Burgundy ($149.00), a new Mat and Nat Alter Vintage bag ($150) and new shoes; Miz Mooz Sundown (now $93.00), and you’re ready for fall!

Joe and Aimee at Fresh Collective Roncesvalles suggested this for me, and I think they made a fabulous choice.  Don’t you?  This cardi will go with so many dresses and skirts I already own, and be that perfect versatile layering piece.  In fact, I might need to pick up a couple more colours!

XO

-LJ

Swagger Coach – I Love People! Paper People, That is…

swagger coach

Creative minds are rare and magical. This is a fact. They look at a door, and they see a photobooth backdrop. They look at a canvas bag, and imagine it as a pillow cover. They turn skirts into tea cozies and old men’s button-down shirts into girly dresses.

One of the most creative minds I have the pleasure of knowing is Jenn Fukushima, the brilliant artist behind the Paper People Clothing line carried here at Fresh Collective. Not only is Jenn a remarkably cool gal who lives just a hop skip and jump away from my store in Kensington Market, she’s a master of her craft and has been at it for over a decade. She’s worked with well-known Toronto alt-fashion staples like Preloved and Peach Berserk, and has used her experience and love of off-beat fashion to create a line totally unlike anything we’ve seen here at Fresh Collective. Jenn’s stuff is a modern bohemian mosaic of lovely colours and textures, thanks to her passion for reclaimed vintage and upcycled fabrics. Her biggest hits have included a dress which has an adjustable skirt made from layers of beautiful silk scarves and saris, and a hyper-flattering winter dress featuring tone-on-tone geometric blocking, made entirely from cozy pre-owned sweaters.

She’s also the creator of the Adrienne and Joan tops, two of our best-selling tees which fit like a dream and are made from Tencel, a plant-derived fabric. Over the last few seasons, Jenn has seen a lot of success and popularity in her eco-fabric items, which are made from all-new materials, but with the Earth-friendly impact of upcycling.

In another life, Jenn must have been someone’s Fairy Godmother, because she truly has a knack for turning pumpkins into carriages. Well, for turning old, ugly garments into cool, sexy, new ones. She’s pretty magical.

Jenn from Paper People Clothing perched on the wall at Kensington

Jenn at our Kenzie store during the launch party for the Cynthia dress, shown with their full layered skirts swirling in the breeze to the right. Can you spot her perched up on the wall?

Jenn stopped by the Kenzie store this week, and we got a chance to sit down and chat about the cool new things coming up for her much-awaited fall line. Then she gave me the news: the Fall 2013 collection will be her LAST using reclaimed fabrics. Instead, she will focus her collection around using planet-friendly eco-fabrics and ethically sourced materials from around the world. I almost cried. I’ve grown to love the quirky pattern matching and the ability a garment has, to be “reborn” as something totally new.

As we chatted, I began to fully understand the process behind her reclaimed items, and exactly what one finished garment entails; hours of picking, days of sorting and WEEKS of cutting and sewing. Of course, while the reclaimed and vintage fabrics are visually striking, Jenn has created an all-new way of achieving the same effect in her new items, and after seeing sneak peeks of her Spring 2014 line, and getting to feel some of her new fabrics (fresh off the plane from Italy!) I’ve seen the light… And its a brilliant, beautiful, eco-friendly light.

Since this upcoming Fall collection will be her last with reclaimed vintage fabrics, I thought it would be fun to share a blog post from Jenn herself, who chronicled the tales of her line, and explains exactly how she does what she does to give you an inside peek into her colourful, cozy, whimsical world! Check it out, friends! 

Here’s a sneak peak of some fantastic Fall Paper People Clothing designs we’ll have flowing into our stores in the next few weeks!

Fall 2013 Paper People Clothing

Jacqueline Dress $179.00

 

Fall 2013 Paper People Clothing

Holly Top $79.00

Fall 2013 Paper People Clothing

Denise Sweater $149.00

Fall 2013 Paper People Clothing

Rose Cardigan $169.00

Fall 2013 Paper People Clothing

Yvonne Cardigan $149.00

Fall 2013 Paper People Clothing

Lorraine Cardigan $189.00

Fall 2013 Paper People Clothing

Elaine Vest $159.00

Fall 2013 Paper People Clothing

Maude Blazer $179.00